Monsanto Relied on These “Partners” to Attack Top Cancer Scientists

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This fact sheet describes the contents of Monsanto’s confidential public relations plan to discredit the World Health Organization’s cancer research unit, the International Agency for Research on Cancer (IARC), in order to protect the reputation of Roundup weedkiller. In March 2015, the international group of experts on the IARC panel judged glyphosate, the key ingredient in Roundup, to be probably carcinogenic to humans.

The Monsanto plan names more than a dozen “industry partner” groups that company executives planned to “inform / inoculate / engage” in their efforts to protect the reputation of Roundup, prevent the “unfounded” cancer claims from becoming popular opinion, and “provide cover for regulatory agencies.” Partners included academics as well as chemical and food industry front groups, trade groups and lobby groups — follow the links below to fact sheets that provide more information about the partner groups.

Together these fact sheets provide a sense of the depth and breadth of the corporate attack on the IARC cancer experts in defense of Monsanto’s top-selling herbicide.

Monsanto’s objectives for dealing with the IARC carcinogenicity rating for glyphosate (page 5).

Background

A key document released in 2017 in legal proceedings against Monsanto describes the corporation’s “preparedness and engagement plan” for the IARC cancer classification for glyphosate, the world’s most widely used agrichemical. The internal Monsanto document — dated Feb. 23, 2015 — assigns more than 20 Monsanto staffers to objectives including “neutralize impact of decision,” “regulator outreach,” “ensure MON POV” and “lead voice in ‘who is IARC’ plus 2B outrage.” On March 20, 2015, IARC announced its decision to classify glyphosate as Group 2A carcinogen, “probably carcinogenic to humans.”

For more background, see: “How Monsanto Manufactured Outrage at Chemical Cancer Classification it Expected,” by Carey Gillam, Huffington Post (9/19/2017)

Monsanto’s Tier 1-4 “Industry Partners”

Page 5 of the Monsanto document identifies four tiers of “industry partners” that Monsanto executives planned to engage in its IARC preparedness plan. These groups together have a broad reach and influence in pushing a narrative about cancer risk that protects corporate profits.

Tier 1 industry partners are agrichemical industry-funded lobby and PR groups.

Tier 2 industry partners are front groups that are often cited as independent sources, but work with the chemical industry behind the scenes on public relations and lobbying campaigns.

Tier 3 industry partners are food-industry funded nonprofit and trade groups. These groups were tapped to, “Alert food companies via Stakeholder Engagement team (IFIC, GMA, CFI) for ‘inoculation strategy’ to provide early education on glyphosate residue levels, describe science-based studies versus agenda-driven hypotheses” of the independent cancer panel.

Tier 4 industry partners are “key grower’s associations.” These are the various trade groups representing corn, soy and other industrial growers and food manufacturers.

Plan suggests Sense About Science to “lead industry response”

The “post-IARC” section details Monsanto’s plans to conduct robust media and social media outreach to “orchestrate outcry with the IARC decision.” The plan suggests the front group Sense About Science (in brackets with a question mark) as the group that “leads industry response and provides platform for IARC observers and industry spokesperson.”

Sense About Science describes itself as a public charity that “promotes public understanding of science,” but that occurs in ways that “tip the scales toward industry,” as The Intercept reported in 2016. The group was founded in London in 2001 by Dick Taverne, an English politician with ties to the tobacco industry and other industries Sense About Science defends.

For more information:

The sister group of Sense About Science, the Science Media Centre, is a nonprofit public relations group in London that receives industry funding and has sparked controversy for pushing corporate science. The Science Media Centre has close ties to Kate Kelland, a Reuters’ reporter who has written inaccurate articles about IARC that have been heavily promoted by the “industry partner” groups named in Monsanto’s PR plan, and used as the basis for political attacks against IARC.

For more information:

  • IARC responds, “IARC rejects false claims in Reuters article” (3/1/18)
  • USRTK, “Reuters’ Kate Kelland IARC Story Promotes False Narrative,” by Carey Gillam (7/24/2017)
  • Fairness and Accuracy in Reporting, “Reuters vs. UN Cancer Agency,” by Stacy Malkan (7/24/2017)
  • USRTK, “Reuters’ Kate Kelland Again Promotes False Narrative About IARC and Glyphosate Cancer Concerns” (10/20/2017)

“Engage Henry Miller”

Page 2 of the Monsanto PR document identifies the first external deliverable for planning and preparation: “Engage Henry Miller” to “inoculate / establish public perspective on IARC and reviews.”

“I would if I could start with a high-quality draft.”

Henry I. Miller, MD, a fellow at the Hoover Institution and founding director of the FDA’s Office of Biotechnology, has a long documented history of working with corporations to defend hazardous products. The Monsanto plan identifies the “MON owner” of the task as Eric Sachs, Monsanto’s science, technology and outreach lead.

Documents later reported by The New York Times reveal that Sachs emailed Miller a week before the IARC glyphosate report to ask if Miller was interested in writing about the “controversial decision.” Miller responded, “I would if I could start with a high-quality draft.” On March 23, Miller posted an article on Forbes that “largely mirrored” the draft provided by Monsanto, according to the Times. Forbes severed its relationship with Miller in the wake of the ghostwriting scandal and deleted his articles from the site.

Follow the findings of U.S. Right to Know and media coverage about collaborations between food industry groups and academics on our investigations page. U.S. Right to Know documents are also available in the Chemical Industry Documents Library hosted by the University of California, San Francisco.

AgBioChatter: Where Corporations, Academics Plotted Strategy on GMOs, Pesticides

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AgBioChatter is a private email listserver used by the agrichemical industry and its allies to coordinate messaging and lobbying activities. List members include pro-industry academics, senior agrichemical industry staff and public relations operatives.

This internal Monsanto document identifies “Academics (AgBioChatter)” as a Tier 2 “industry partner” in Monsanto’s public relations plan to discredit the World Health Organization’s International Agency for Research on Cancer (IARC), in order to protect the reputation of Roundup weedkiller. In March 2015, IARC judged glyphosate, the key ingredient in Roundup, to be probably carcinogenic to humans.

Several AgBioChatter academics also play key roles in other “industry partner” groups named in Monsanto’s PR plan to discredit the IARC carcinogenicity report, including GMO Answers, Biofortified, Genetic Literacy Project, Academics Review and Sense About Science.

Background: Monsanto Relied on These “Partners” to Attack Top Cancer Scientists

The AgBioChatter emails linked below – along with other documents obtained by U.S. Right to Know and now hosted at the UCSF Chemical Industry Documents Archive – provide many examples of how academics and industry partner groups work together in covert ways to push industry-coordinated messaging across various platforms to manufacture doubt about the health and environmental risks of pesticides and GMOs.

Media outlets around the world have reported on these behind-the-scenes collaborations to promote industry views of science and oppose regulations.

U.S. Right to Know efforts for transparency

U.S. Right to Know obtained some AgBioChatter emails in 2016 and 2017 via a public records request. In July 2017, U.S. Right to Know sued the University of Florida for its failure to release requested public records involving the agrichemical industry and publicly funded professors, including documents from the AgBioChatter forum.

In March 2018, a Florida judge dismissed the case, stating that the AgBioChatter emails were “purely personal activity born out of (Kevin Folta’s) own self interest” and not public university business. For more information, see the court documents.

Related press coverage

  • Freedom of the Press Foundation, “How corporations suppress disclosure of public records about themselves,” by Camille Fassett (2/27/18)
  • New York Times article, “Food Industry Enlisted Academics in GMO labeling war, Emails Show,” by Eric Lipton; and email archive, “A Florida Professor Works with the Biotech Industry” (9/5/2015)
  • Alternet, “Is something fishy going on between the University of Florida and the agrichemical industry? Consumers have a right to know,” by Daniel Ross, Alternet (2/13/18)

AgBioChatter list content

The AgBioChatter emails obtained via state public records requests (142 pages) show academics and agrichemical industry staff coordinating talking points to oppose GMO labeling, promote and defend GMOs and pesticides, discredit industry critics, and evade Freedom of Information Act requests for information about publicly funded professors.

A major theme of the emails (and in particular the role of list member Jay Byrne, a former director of corporate communications for Monsanto) was to identify critics of the agrichemical industry and opportunities to attack them. These included Mehmet Oz, Vandana Shiva, Don Huber, Consumers Union and others.

Another key theme in the AgBioChatter emails is the effort to frame scientific studies that raise concerns about risks of GMOs and pesticides as “agenda-driven,” while studies that report positively about agrichemical industry products are “pro science.”

Academic, industry collaboration 

According to the emails received to date via public records requests, academics, agrichemical industry employees, consultants and PR operatives participated in the “Chatter” list.

Known participants are listed below along with their ties to other “industry partner” groups named in Monsanto’s PR plan to orchestrate an outcry against the IARC cancer panel. For more information about these groups, see our fact sheets:

Also noted below are ties to the American Council on Science and Health, a front group that receives corporate money to promote industry views of science and attack critics.

The links to the Genetic Literacy Project archives provide a sense of the common, repetitive messaging these front groups and academics use to promote GMOs and pesticides, try to discredit critics, argue for deregulation and oppose transparency efforts.

AgBioChatter list members 

Emails obtained via public records requests indicate that the following people were on the AgBioChatter listserver as of the dates in the emails.

Andrew Apel, agrichemical industry consultant and former editor of the biotech industry newsletter AgBiotech Reporter

Graham Brooks, Agricultural Economist, PG Economics Ltd, UK

Jay Byrne, former director of corporate communications for Monsanto; president of v-Fluence Interactive public relations firm

Bruce Chassy, PhD, Professor Emeritus of Food Safety and Nutritional Sciences, University of Illinois at Urbana-Champaign

Jon Entine, director of Genetic Literacy Project, Monsanto “industry partner”

Kevin Folta, PhD, Professor and Chairman, Horticultural Sciences Department, University of Florida

Val Giddings, PhD, industry consultant, former VP of the BIO trade association

  • Senior fellow at Information Technology and Innovation Foundation (funded by pharmaceutical, wireless and agrichemical industry groups)
  • Helped set up Academics Review as a Monsanto front group
  • Genetic Literacy Project archives

Andy Hedgecock, DuPont Pioneer former director of scientific affairs

Drew Kershen, PhD, Emeritus Professor, University of Oklahoma, College of Law

Marcel Kuntz, PhD, research director at CNRS, Laboratoire de Physiologie Cellulaire Végétale, Grenoble, France 

Chris Leaver, PhD, Emeritus Professor of Plant Science, University of Oxford

Adrienne Massey, PhD, Biotechnology Industry Organization (BIO), managing director of science and regulatory affairs

Robert McGregor, Policy Analyst, Prince Edward Island, Canada

Alan McHughen, PhD, University of California Riverside

Henry Miller, MD, fellow at Hoover Institution, former FDA office of biotechnology

Vivian Moses, PhD, Diabetes and Nutritional Sciences Division, King’s College London

Piero Morandini, PhD, research assistant, University of Milan

Wayne Parrott, PhD, Professor, Crop Breeding and Genetics, University of Georgia

C.S. Prakash, PhD, Professor, Plant Genetics, Genomics and Biotechnology College of Agricultural, Environmental and Nutrition Sciences, Tuskegee University

Cami Ryan, PhD, Monsanto, social sciences lead, regulatory policy and scientific affairs in Canada

Eric Sachs, PhD, Monsanto, environmental, social and economic platform lead

Alison Van Eenennaam, PhD, Animal Genetics and Biotechnology Cooperative Extension Specialist, University of California, Davis

Karl Haro von Mogel, PhD, Biofortified director of science and media   

For more information about the findings of U.S. Right to Know and media coverage about collaborations between industry groups and academics on food issues, see our investigations page. U.S. Right to Know documents are also available in the Chemical Industry Documents Library hosted by the University of California, San Francisco.

Academics Review: The Making of a Monsanto Front Group

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Academics Review, a nonprofit 501(c)(3) organization launched in 2012, claims to be an independent group but documents obtained by U.S. Right to Know revealed it is a front group set up with the help of Monsanto and its public relations team to attack agrichemical industry critics while appearing to be independent.

Covert industry funding 

The Academics Review website describes its founders as “two independent professors,” Bruce Chassy, PhD, professor emeritus at the University of Illinois at Urbana-Champaign, and David Tribe, PhD, senior lecturer at the University of Melbourne, Australia. As of May 2018, the website claims, “Academics Review only accepts unrestricted donations from non-corporate sources to support our work.”

However, tax records show that the primary funder of Academics Review has been the Council for Biotechnology Information, a trade association that is funded and run by the largest agrichemical companies: BASF, Bayer, DowDuPont, Monsanto and Syngenta.

According to CBI tax records, the industry-funded group gave Academics Review a total of $650,000 in 2014 and 2015-2016. Tax records for AcademicsReview.org report expenses of $791,064 from 2013-2016 (see 2013, 2014, 2015, 2016). The money was spent on organizing conferences and promoting GMOs and pesticides, according to the tax records.

Emails reveal secret origin of academic front group

Emails obtained by U.S. Right to Know via state Freedom of Information requests revealed the inner workings of how Academics Review was set up as a front group with the help of Monsanto, its PR allies and industry funders. See “Monsanto Fingerprints Found All Over Attack on Organic Food,” by Stacy Malkan (6/30/2016).

Key facts and emails:

  • Eric Sachs, a senior public relations executive at Monsanto, said he would help find industry funding for Academics Review. “The key will be keeping Monsanto in the background so as not to harm the credibility of the information,” Sachs wrote to Chassy on November 30, 2010.
  • Academics Review was conceived as a front group that could attack critics of the agrichemical industry. According to a March 11, 2010 email chain, the group was established with the help of Monsanto executives along with Jay Byrne, former director of corporate communications at Monsanto who now runs a PR shop called v-Fluence Interactive; and Val Giddings, former VP of the biotech industry trade association BIO.
  • Byrne compared the concept as similar to – but better than – a front group set up by Rick Berman, a lobbyist known as  “Dr. Evil” and the “king of corporate front groups and propaganda” for his work to promote tobacco and oil industry interests under the cover of neutral-sounding groups. Berman’s “’Center for Consumer Freedom’ (ActivistCash.com) has cashed in on this to the extreme; and I think we have a much better concept,” Byrne wrote to Chassy on March 11, 2010.
  • Byrne said he was developing an “opportunities list with targets” for Monsanto comprised of “individuals organizations, content items and topic areas” critical of ag-biotech that “mean money for a range of well heeled corporations.”
  • Chassy indicated he was especially keen to go after the organic industry. “I would love to find a prime name in the middle of the organic aura from which to launch ballistic missiles,” he wrote on March 11, 2010. In 2014, Academics Review attacked the organic industry with a report it falsely claimed was the work of independent academics with no conflicts of interest.

Monsanto plan names Academics Review as “industry partner” 

Academics Review is an “industry partner”according to a confidential Monsanto PR document that describes the corporation’s plans to discredit the World Health Organization’s cancer research arm, the International Agency for Research on Cancer (IARC), in order to defend the reputation of Roundup weedkiller. On March 20, 2015, IARC announced it had classified glyphosate as Group 2A carcinogen, “probably carcinogenic to humans.”

The Monsanto PR document lists four tiers of industry partners to engage in its public relations efforts to discredit the cancer panel’s report. Academics Review was listed as a Tier 2 “industry partner” along with Genetic Literacy Project, Sense About Science, Biofortified, and the AgBioChatter academics list serve.

An Academics Review article dated March 25, 2015 claimed the “IARC glyphosate cancer review fails on multiple fronts.” The article linked to the industry-funded GMO Answers, the front group American Council on Science and Health and a Forbes article by Henry Miller that was ghostwritten by Monsanto.

Bruce Chassy’s ties to industry and its front groups

Professor Bruce Chassy, co-founder of Academics Review and president of the board, has been frequently cited in the media as an independent expert on GMOs, while he was also receiving undisclosed funds from Monsanto.

Chassy had received $57,000 in undisclosed funds over a two-year period from Monsanto to travel, write and speak about GMOs, according to WBEZ. The story reported that Monsanto also sent at least $5.1 million through the University of Illinois Foundation to university employees and programs between 2005 and 2015.

Chassy is on the “Board of Science and Policy Advisors” of the American Council on Science and Health, an industry funded front groupthat works with Monsanto. Chassy is also an “independent expert” for GMO Answers, a marketing website for GMOs and pesticides funded by the agrichemical industry.

Articles about Bruce Chassy’s industry ties:

  • New York Times, “Food Industry Enlisted Academics in G.M.O. Lobbying War, Emails Show,” by Eric Lipton (9/5/2015)
  • New York Times email archive, “A University of Illinois Professor Joins the Fight,” (9/5/2015)
  • WBEZ, “Why Didn’t an Illinois Professor Have to Disclose GMO Funding,” by Monica Eng (3/15/2016)
  • US Right to Know, “Following an Email Trail: How a Public University Professor Collaborated on a Corporate PR Campaign,” by Carey Gillam (1/29/2016)

David Tribe / Academics Review / Biofortified

David Tribe is co-founder of Academics Review, vice president of the Academics Review Board of Directors, and a reviewer on the 2014 Academics Review report attacking the organic industry. Tribe is also a member of the board of directors of Biology Fortified Inc., or Biofortified, another Monsanto “partner” group that assists with lobbying and public relations campaigns.

Industry-funded Biotech Literacy Project Boot Camps

The Biotech Literacy Project boot camps were industry-funded conferences organized by Academics Review and Genetic Literacy Project, another  Monsanto “partner” group. The boot camps trained scientists and journalists how to present GMOs and pesticides in a more positive light, and had explicit political aims to stave off GMO labeling and prop up flagging support for agrichemical industry products.

Boot camp organizers made false claims to journalists and scientists about the source of funds for the Biotech Literacy Project boot camps:

“I was offered a $2,000 honorarium, as well as expenses. I wrote back and asked who would provide the honorarium and was told it’d be a combination of funds from UC Davis, USDA, state money, and the Biotechnology Industry Organization (BIO).” (Journalist Brooke Borel, Popular Science)

“I need to be clear up front that our support comes from BIO, USDA, state-USAID and some foundation money so industry is indirectly a sponsor.We are 100% transparent about sponsorship.”  (Bruce Chassy email to scientists)

However, USDA and other government and academic sources named by the organizers denied funding the events and the only traceable source of funds appears to be the agrichemical industry-funded Council for Biotechnology Information, according to The Progressive.

More information:

For more information about the findings of U.S. Right to Know and media coverage about collaborations between industry groups and academics on food issues, see our investigations page. U.S. Right to Know documents are also available in the Chemical Industry Documents Library hosted by the University of California, San Francisco.