American Beverage Association

IFIC: How Big Food Spins Bad News

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Posted on by Stacy Malkan

Documents obtained by U.S. Right to Know and other sources shine light on the inner workings of the International Food Information Council (IFIC), a trade group funded by large food and agrichemical companies, and its nonprofit “public education arm” the IFIC Foundation. The IFIC groups conduct research and training programs, produce marketing materials and coordinate other industry groups to communicate industry spin about food safety and nutrition. Messaging includes promoting and defending sugar, artificial sweeteners, food additives, pesticides and genetically engineered foods.

Spinning pesticide cancer report for Monsanto 

As one example of how IFIC partners with corporations to promote agrichemical products and deflect cancer concerns, this internal Monsanto document identifies IFIC as an “industry partner” in Monsanto’s public relations plan to discredit the World Health Organization’s cancer research team, the International Agency for Research on Cancer (IARC), to protect the reputation of Roundup weedkiller. In March 2015, IARC judged glyphosate, the key ingredient in Roundup, to be probably carcinogenic to humans.

Monsanto listed IFIC as a Tier 3 “industry partner” along with two other food-industry funded groups, the Grocery Manufacturers Association and the Center for Food Integrity.

How IFIC tries to communicate its message to women.

The document identifies IFIC, GMA and the Center for Food Integrity as part of a “Stakeholder Engagement team” that could alert the food companies to Monsanto’s “inoculation strategy” for the glyphosate cancer report.

Blogs later posted on the IFIC website illustrate the group’s patronizing “don’t worry, trust us” messaging to women.  Entries include, “8 crazy ways they’re trying to scare you about fruits and vegetables,” “Cutting through the clutter on glyphosate,” and “Before we freak out, let’s ask the experts … the real experts.”

Corporate funders  

IFIC spent $23,659,976 in the five-year period from 2012-2016, while the IFIC Foundation spent $5,639,289 from 2011-2015, according to tax forms filed with the IRS. Corporations and industry groups that support IFIC, according to public disclosures, include the American Beverage Association, American Meat Science Association, Archer Daniels Midland Company, Bayer CropScience, Cargill, Coca-Cola, Dannon, DowDuPont, General Mills, Hershey, Kellogg, Mars, Nestle, Perdue Farms and PepsiCo.

Draft tax records for the IFIC Foundation, obtained via state records requests, list the corporations that funded the group in 2011, 2013 or both: Grocery Manufacturers Association, Coca-Cola, ConAgra, General Mills, Kellogg, Kraft Foods, Hershey, Mars, Nestle, PepsiCo and Unilever. The US Department of Agriculture gave IFIC Foundation $177,480 of taxpayer money in 2013 to produce a “communicator’s guide” for promoting genetically engineered foods.

IFIC also solicits money from corporations for specific product-defense campaigns. This April 28, 2014 email from an IFIC executive to a long list of corporate board members asks for $10,000 contributions to update the “Understanding our Food” initiative to improve consumer views of processed foods. The email notes lists the previous financial supporters: Bayer, Coca-Cola, Dow, Kraft, Mars, McDonalds, Monsanto, Nestle, PepsiCo and DuPont.

Promotes GMOs to school children  

IFIC coordinates 130 groups via the Alliance to Feed the Future on messaging efforts to “improve understanding” about genetically engineered foods. Members include the American Council on Science and Health, the Calorie Control Council, the Center for Food Integrity and The Nature Conservancy.

The Alliance to Feed the Future also provides free educational curricula to teach students to promote genetically engineered foods, including “The Science of Feeding the World” for K-8 teachers and “Bringing Biotechnology to Life” for grades 7-10.

The inner workings of IFIC’s PR services 

A series of documents obtained by U.S. Right to Know provide a sense of how IFIC operates behind the scenes to spin bad news and defend the products of its corporate sponsors.

Connects reporters to industry-funded scientists  

  • May 5, 2014 email from Matt Raymond, senior director of communications, alerted IFIC leadership and “media dialogue group” to “high profile stories in which IFIC is currently involved” to help spin negative news coverage. He noted they had connected a New York Times reporter with “Dr. John Sievenpiper, our noted expert in the field of sugars.” Sievenpiper “is among a small group of Canadian academic scientists who have received hundreds of thousands in funding from soft-drink makers, packaged-food trade associations and the sugar industry, turning out studies and opinion articles that often coincide with those businesses’ interests,” according to the National Post.
  • Emails from 2010 and 2012 suggest that IFIC relies on a small group of industry-connected scientists to confront studies that raise concerns about GMOs. In both emails, Bruce Chassy pushes the view that there is no difference between conventional bred and genetically engineered crops.

DuPont exec suggests stealth strategy to confront Consumer Reports

  • In a February 3, 2013 email, IFIC staff alerted its “media relations group” that Consumer Reports had reported about safety and environmental concerns of GMOs. Doyle Karr, DuPont director of biotechnology policy and vice president of the board of Center for Food Integrity, forwarded the email to a scientist with a query for response ideas, and suggested confronting Consumer Reports with this stealth tactic: “Maybe create a letter to the editor signed by 1,000 scientists who have no affiliation with the biotech seed companies stating that they take issue with (Consumer Reports’) statements on the safety and environmental impact. ??”

Other PR services IFIC provides to industry

  • Disseminates misleading industry talking points: April 25, 2012 mail to the 130 members of the Alliance to Feed the Future “on behalf of Alliance member Grocery Manufacturers Association” claimed the California ballot initiative to label genetically engineered foods “would effectively ban the sale of tens of thousands of grocery products in California unless they contain special labels.”
  • Confronts troublesome books: February 20, 2013 describes IFIC’s strategy to spin two books critical of the food industry, “Salt, Sugar, Fat” by Michael Moss, and “Pandora’s Lunchbox” by Melanie Warner. Plans included writing book reviews, disseminating talking points and exploring additional options to enhance engagement in the digital media.
  • Research and surveys to support industry positions; one example is a 2012 survey that found 76% of consumers “can’t think of anything additional they would like to see on the label” that was used by industry groups to oppose GMO labeling.
  • “Don’t worry, trust us” marketing brochures, such as this one explaining that artificial sweeteners and food dyes are nothing to worry about.

Monsanto’s Fingerprints All Over Newsweek’s Hit on Organic Food

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Posted on by Stacy Malkan

Update: Newsweek’s bizarre response

By Stacy Malkan

“The campaign for organic food is a deceitful, expensive scam,” according to a Jan. 19 Newsweek article authored by Dr. Henry I. Miller of the Hoover Institution.

If that name sounds familiar – Henry I. Miller – it may be because the New York Times recently revealed a scandal involving Miller: that he had been caught publishing an article ghostwritten by Monsanto under his own name in Forbes. The article, which largely mirrored a draft provided to him by Monsanto, attacked the scientists of the World Health Organization’s cancer panel (IARC) for their decision to list Monsanto’s top-selling chemical, glyphosate, as a probable human carcinogen.

Reporting on an email exchange released in litigation with Monsanto over cancer concerns, the Times’ Danny Hakim wrote:

“Monsanto asked Mr. Miller if he would be interested in writing an article on the topic, and he said, ‘I would be if I could start from a high-quality draft.’

The article appeared under Mr. Miller’s name, and with the assertion that ‘opinions expressed by Forbes Contributors are their own.’ The magazine did not mention any involvement by Monsanto in preparing the article …

Forbes removed the story from its website on Wednesday and said that it ended its relationship with Mr. Miller amid the revelations.”

The opinion wire Project Syndicate followed suit, after first adding a disclaimer to Miller’s commentaries noting that they would have been rejected if his collaboration with Monsanto had been known.

Desperate to Disparage Organic

The ghostwriting scandal has hardly slowed Miller down; he has continued to spin promotional content for the agrichemical industry from outlets such as Newsweek and The Wall Street Journal, without disclosing to readers his relationship with Monsanto.

Yet Miller’s Newsweek hit on organic food has Monsanto’s fingerprints in plain sight all over it.

For starters, Miller uses pesticide industry sources to make unsubstantiated (and ludicrous) claims about organic agriculture – for example, that organic farming is “actually more harmful to the environment” than conventional agriculture, or that organic allies spent $2.5 billion in a year campaigning against genetically engineered foods in North America.

The source on the latter inaccurate claim is Jay Byrne, a former director of corporate communications for Monsanto (not identified as such in the Newsweek article), who now directs a PR firm called v-Fluence Interactive.

Email exchanges reveal how Monsanto works with people like Jay Byrne – and with Byrne specifically – to push exactly this type of attack against Monsanto’s foes while keeping corporate involvement a secret.

According to emails obtained by my group US Right to Know, Byrne played a key role in helping Monsanto set up a corporate front group called Academics Review that published a report attacking the organic industry as a marketing scam – the exact theme in Miller’s Newsweek article.

Jay Byrne’s hit list of Monsanto foes. 

The concept of the front group – explained in the emails I reported here – was to create a credible-sounding platform from which academics could attack critics of the agrichemical industry while claiming to be independent, yet secretly receiving funds from industry groups. Wink, wink, ha, ha.

“The key will be keeping Monsanto in the background so as not to harm the credibility of the information,” wrote a Monsanto executive involved in the plan.

Byrne’s role, according to the emails, was to serve as a “commercial vehicle” to help obtain corporate funding. Byrne also said he was compiling an “opportunities” list of targets – critics of the agrichemical industry who could be “inoculated” from the academics’ platform.

Several people on Byrne’s “opportunities” hit list, or later attacked by Academics Review, were targets in Miller’s Newsweek article, too.

Miller’s Newsweek piece also tried to discredit the work of New York Times’ reporter Danny Hakim, without disclosing that it was Hakim who exposed Miller’s Monsanto ghostwriting scandal.

As with other recent attacks on the organic industry, all fingers point back to the agrichemical corporations that will lose the most if consumer demand continues to rise for foods free of GMOs and pesticides.

Monsanto’s “Independent Academic” Ruse

Henry Miller has a long history of partnering with – and pitching his PR services to – corporations that need help convincing the public their products aren’t dangerous and don’t need to be regulated.

And Monsanto relies heavily on people with scientific credentials or neutral-sounding groups to make those arguments – people who are willing to communicate the company script while claiming to be independent actors. This fact has been established by reporting in the New York Times, Le Monde, WBEZ, the Progressive and many other outlets in recent years.

A newly released Monsanto document provides more details about how Monsanto’s propaganda and lobbying operation works, and the key role Henry Miller plays within it.

This 2015 “preparedness plan” – released by lawyers in the glyphosate cancer lawsuits – lays out Monsanto’s PR strategy to “orchestrate outcry” against the IARC cancer scientists for their report on glyphosate. The first external deliverable: “Engage Henry Miller.”

The plan goes on to name four tiers of “industry partners” – a dozen trade groups, academic groups and independent-seeming front groups such as the Genetic Literacy Project – that could help “inoculate” against the cancer report and “protect the reputation … of Roundup.”

Miller delivered for Monsanto with a March 2015 article in Forbes – the article later revealed as Monsanto’s writing – attacking the IARC scientists. The industry partners have been pushing the same arguments through various channels again and again, ever since, to try to discredit the cancer scientists.

Much of this criticism has appeared to the public as a spontaneous uprising of concern, with no mention of Monsanto’s role as the composer and conductor of the narrative: a classic corporate PR hoodwink.

As more documents tumble into the public realm – via the Monsanto Papers and public records investigations – the “independent academic” ruse will become harder to maintain for industry surrogates like Henry I. Miller, and for media and policy makers to ignore.

For now, Newsweek is not backing down. Even after reviewing the documents that substantiate the facts in this article, Newsweek Opinion Editor Nicholas Wapshott wrote in an email, “I understand that you and Miller have a long history of dispute on this topic. He flatly denies your assertions.”

Neither Miller nor Wapshott have responded to further questions.

Stacy Malkan is co-director of the consumer watchdog and transparency group, US Right to Know. She is author of the book, “Not Just a Pretty Face: The Ugly Side of the Beauty Industry” (New Society, 2007). Disclosure: US Right to Know is funded in part by the Organic Consumers Association which is mentioned in Miller’s article and appears on Byrne’s hit list.

Aspartame Tied to Weight Gain, Increased Appetite, Obesity

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Posted on by Stacy Malkan

Science on Weight Gain + Obesity Related Issues
Industry Science
Is “Diet” Deceptive Marketing?
Scientific References

Aspartame, the world’s most popular sugar substitute, is found in thousands of sugar-free, low-sugar and so-called “diet” drinks and foods. Yet the scientific evidence described in this fact sheet links aspartame to weight gain, increased appetite, diabetes, metabolic derangement and obesity-related diseases.

Please share this resource. See also our companion fact sheet, Aspartame: Decades of Science Point to Serious Health Risks, with information about the peer-reviewed studies linking aspartame to cancer, cardiovascular disease, Alzheimer’s disease, strokes, seizures, shortened pregnancies and headaches.

Quick Facts

  • Aspartame — also marketed as NutraSweet, Equal, Sugar Twin and AminoSweet — is the world’s most widely used artificial sweetener. The chemical is found in thousands of food and beverage products, including Diet Coke and Diet Pepsi, sugar-free gum, candy, condiments and vitamins.
  • The FDA has said aspartame is “safe for the general population under certain conditions.” Many scientists have said the FDA approval was based on suspect data and should be reconsidered.
  • Dozens of studies conducted over decades link aspartame to serious health problems.

Aspartame, Weight Gain + Obesity Related Issues 

Five reviews of the scientific literature on artificial sweeteners suggest that they do not contribute to weight loss, and instead may cause weight gain.

  • A 2017 meta analysis of research on artificial sweeteners, published in the Canadian Medical Association Journal, found no clear evidence of weight loss benefits for artificial sweeteners in randomized clinical trials, and reported that cohort studies associate artificial sweeteners with “increases in weight and waist circumference, and higher incidence of obesity, hypertension, metabolic syndrome, type 2 diabetes and cardiovascular events.”1
    • See also: “Artificial sweeteners don’t help with weight loss and may lead to gained pounds,” by Catherine Caruso, STAT (7.17.2017)
  • A 2013 Trends in Endocrinology and Metabolism review article finds “accumulating evidence suggests that frequent consumers of these sugar substitutes may also be at increased risk of excessive weight gain, metabolic syndrome, type 2 diabetes, and cardiovascular disease,” and that “frequent consumption of high-intensity sweeteners may have the counterintuitive effect of inducing metabolic derangements.”2
  • A 2009 American Journal of Clinical Nutrition review article finds that the “addition of NNS [nonnutritive sweeteners] to diets poses no benefit for weight loss or reduced weight gain without energy restriction. There are long-standing and recent concerns that inclusion of NNS in the diet promotes energy intake and contributes to obesity.”3
  • A 2010 Yale Journal of Biology and Medicine review of the literature on artificial sweeteners concludes that, “research studies suggest that artificial sweeteners may contribute to weight gain.”4
  • A 2010 International Journal of Pediatric Obesity review article states, “Data from large, epidemiologic studies support the existence of an association between artificially-sweetened beverage consumption and weight gain in children.”5

Epidemiological evidence suggests that artificial sweeteners are implicated in weight gain. For example:

  • The San Antonio Heart Study “observed a classic, positive dose-response relationship between AS [artificially sweetened] beverage consumption and long-term weight gain.” Furthermore, it found that consuming more than 21 artificially sweetened beverages per week – compared to those who consumed none, “was associated with almost-doubled risk” of overweight or obesity.”6
  • A study of beverage consumption among children and adolescents aged 6-19 published in International Journal of Food Sciences and Nutrition found that “BMI is positively associated with consumption of diet carbonated beverages.”7
  • A two-year study in of 164 children published in the Journal of the American College of Nutrition found that “Increases in diet soda consumption were significantly greater for overweight and subjects who gained weight as compared to normal weight subjects. Baseline BMI Z-score and year 2 diet soda consumption predicted 83.1% of the variance in year 2 BMI Z-score.” It also found that “Diet soda consumption was the only type of beverage associated with year 2 BMI Z-score, and consumption was greater in overweight subjects and subjects who gained weight as compared to normal weight subjects at two years.”8
  • The U.S. Growing Up Today study of more than 10,000 children aged 9-14 found that, for boys, intakes of diet soda “were significantly associated with weight gains.”9
  • A 2016 study in the International Journal of Obesity reported finding seven tentatively replicated factors showing significant associations with abdominal obesity in women, including aspartame intake.10
  • People who regularly consume artificial sweeteners are at increased risk of “excessive weight gain, metabolic syndrome, type 2 diabetes, and cardiovascular disease,”11 according to a 2013 Purdue review over 40 years published in Trends in Endocrinology & Metabolism

Other types of studies similarly suggest that artificial sweeteners do not contribute to weight loss. For example, interventional studies do not support the notion that artificial sweeteners produce weight loss. According to the Yale Journal of Biology and Medicine review of the scientific literature, “consensus from interventional studies suggests that artificial sweeteners do not help reduce weight when used alone.”12

Some studies also suggest that artificial sweeteners increase appetite, which may promote weight gain. For example, the Yale Journal of Biology and Medicine review found that “Preload experiments generally have found that sweet taste, whether delivered by sugar or artificial sweeteners, enhanced human appetite.”13

Studies based on rodents suggest that consumption of artificial sweeteners can lead to consuming extra food. According to the Yale Journal of Biology and Medicine review, “ Inconsistent coupling between sweet taste and caloric content can lead to compensatory overeating and positive energy balance.” In addition, according to the same article, “artificial sweeteners, precisely because they are sweet, encourage sugar craving and sugar dependence.”14

A 2014 study in the American Journal of Public Health found that “Overweight and obese adults in the United States drink more diet beverages than healthy-weight adults, consume significantly more calories from solid food—at both meals and snacks—than overweight and obese adults who drink SSBs [sugar-sweetened beverages], and consume a comparable amount of total calories as overweight and obese adults who drink SSBs.”15

A 2015 study of older adults in the Journal of the American Geriatrics Society found “In a striking dose-response relationship,” that “increasing DSI [diet soda intake] was associated with escalating abdominal obesity…”16

An important 2014 study published in Nature found that “consumption of commonly used NAS [non-caloric artificial sweetener] formulations drives the development of glucose intolerance through induction of compositional and functional alterations to the intestinal microbiota … our results link NAS consumption, dysbiosis and metabolic abnormalities … Our findings suggest that NAS may have directly contributed to enhancing the exact epidemic that they themselves were intended to fight.”17

Diabetes and Metabolic Derangement

Aspartame breaks down in part into phenylalanine, which interferes with the action of an enzyme intestinal alkaline phosphatase (IAP) previously shown to prevent metabolic syndrome, which is a group of symptoms associated with type 2 diabetes and cardiovascular disease. According to a 2017 study in Applied Physiology, Nutrition and Metabolism, mice receiving aspartame in their drinking water gained more weight and developed other symptoms of metabolic syndrome than animals fed similar diets lacking aspartame. The study concludes, “IAP’s protective effects in regard to the metabolic syndrome may be inhibited by phenylalanine, a metabolite of aspartame, perhaps explaining the lack of expected weight loss and metabolic improvements associated with diet drinks.”18

  • See also: Mass General press release on the study, “Aspartame may prevent, not promote, weight loss by blocking intestinal enzyme’s activity”

People who regularly consume artificial sweeteners are at increased risk of “excessive weight gain, metabolic syndrome, type 2 diabetes, and cardiovascular disease,” according to a 2013 Purdue review over 40 years published in Trends in Endocrinology & Metabolism.19

In a study that followed 66,118 women over 14 years, both sugar sweetened beverages and artificially sweetened beverages were associated with risk of Type 2 diabetes. “Strong positive trends in T2D risk were also observed across quartiles of consumption for both types of beverage … No association was observed for 100% fruit juice consumption,” reported the 2013 study published in American Journal of Clinical Nutrition.20

Intestinal Dysbiosis, Metabolic Derangement and Obesity

Artificial sweeteners can induce glucose intolerance by altering the gut microbiota, according to a 2014 study in Nature. The researchers wrote, “our results link NAS [non-caloric artificial sweetener] consumption, dysbiosis and metabolic abnormalities, thereby calling for a reassessment of massive NAS usage … Our findings suggest that NAS may have directly contributed to enhancing the exact epidemic [obesity] that they themselves were intended to fight.”21

A 2016 study in Applied Physiology Nutrition and Metabolism reported, “Aspartame intake significantly influenced the association between body mass index (BMI) and glucose tolerance… consumption of aspartame is associated with greater obesity-related impairments in glucose tolerance.”22

According to a 2014 rat study in PLoS ONE, “aspartame elevated fasting glucose levels and an insulin tolerance test showed aspartame to impair insulin-stimulated glucose disposal … Fecal analysis of gut bacterial composition showed aspartame to increase total bacteria…”23

Industry Science

Not all recent studies find a link between artificial sweeteners and weight gain. Two industry-funded studies did not.

  • A 2014 American Journal of Clinical Nutrition meta-analysis concluded that “Findings from observational studies showed no association between LCS [low-calorie sweetener] intake and body weight or fat mass and a small positive association with BMI [body mass index]; however, data from RCTs [randomized controlled trials], which provide the highest quality of evidence for examining the potentially causal effects of LCS intake, indicate that substituting LCS options for their regular-calorie versions results in a modest weight loss and may be a useful dietary tool to improve compliance with weight loss or weight maintenance plans.” The authors “received funding to conduct this research from the North American Branch of the International Life Sciences Institute (ILSI).”24

According to a 2010 article in Nature, ILSI is “largely funded by food, chemical and pharmaceutical companies.”25 See also US Right to Know fact sheet: ILSI Wields Stealthy Influence for Food and Agrichemical Industries.

A series of stories published in UPI in 1987 by investigative reporter Greg Gordon describe ILSI’s involvement in directing research on aspartame toward studies likely to support the sweetener’s safety.

  • A 2014 study in the journal Obesity tested water against artificially sweetened beverages for a 12-week weight loss program, finding that “water is not superior to NNS [non-nutritive sweetened] beverages for weight loss during a comprehensive behavioral weight loss program.” The study was “fully funded by the American Beverage Association,”26 which is the main lobbying group for the soda industry.

There is strong evidence that industry-funded studies in biomedical research are less trustworthy than those funded independently. A 2007 PLOS Medicine study on industry support for biomedical research found that “Industry funding of nutrition-related scientific articles may bias conclusions in favor of sponsors’ products, with potentially significant implications for public health … scientific articles about commonly consumed beverages funded entirely by industry were approximately four to eight times more likely to be favorable to the financial interests of the sponsors than articles without industry-related funding. Of particular interest, none of the interventional studies with all industry support had an unfavorable conclusion…”27

Is “Diet” Deceptive Marketing?

In April 2015, US Right to Know petitioned the Federal Trade Commission (FTC) and the Food and Drug Administration (FDA) to investigate the marketing and advertising practices of “diet” products that contain a chemical linked to weight gain.

We argued that the term “diet” appears to be deceptive, false and misleading in violation of section 5 of the Federal Trade Commission Act and section 403 of the Federal Food, Drug and Cosmetic Act. The agencies have so far declined to act citing lack of resources and other priorities (see FDA and FTC responses).

“It’s regrettable that the FTC won’t act to halt the deceptions of the ‘diet’ soda industry. Ample scientific evidence links artificial sweeteners to weight gain, not weight loss,” said Gary Ruskin, co-director of U.S. Right to Know. “I do believe that ‘diet’ soda will go down in U.S. history as one of the greatest consumer frauds ever.”

News coverage:

USRTK press releases and posts:

Scientific References 

[1] Azad, Meghan B., et al. Nonnutritive sweeteners and cardiometabolic health: a systematic review and meta-analysis of randomized controlled trials and prospective cohort studies. CMAJ July 17, 2017 vol. 189 no. 28 doi: 10.1503/cmaj.161390 (abstract / article)

[2] Swithers SE, “Artificial Sweeteners Produce the Counterintuitive Effect of Inducing Metabolic Derangements.” Trends in Endocrinology and Metabolism, July 10, 2013. 2013 Sep;24(9):431-41. PMID: 23850261. (abstract / article)

[3] Mattes RD, Popkin BM, “Nonnutritive Sweetener Consumption in Humans: Effects on Appetite and Food Intake and Their Putative Mechanisms.” American Journal of Clinical Nutrition, December 3, 2008. 2009 Jan;89(1):1-14. PMID: 19056571. (article)

[4] Yang Q, “Gain Weight by ‘Going Diet?’ Artificial Sweeteners and the Neurobiology of Sugar Cravings.” Yale Journal of Biology and Medicine, 2010 Jun;83(2):101-8. PMID: 20589192. (article)

[5] Brown RJ, de Banate MA, Rother KI, “Artificial Sweeteners: a Systematic Review of Metabolic Effects in Youth.” International Journal of Pediatric Obesity, 2010 Aug;5(4):305-12. PMID: 20078374. (abstract / article)

[6] Fowler SP, Williams K, Resendez RG, Hunt KJ, Hazuda HP, Stern MP. “Fueling the Obesity Epidemic? Artificially Sweetened Beverage Use and Long-Term Weight Gain.” Obesity, 2008 Aug;16(8):1894-900. PMID: 18535548. (abstract / article)

[7] Forshee RA, Storey ML, “Total Beverage Consumption and Beverage Choices Among Children and Adolescents.” International Journal of Food Sciences and Nutrition. 2003 Jul;54(4):297-307. PMID: 12850891. (abstract)

[8] Blum JW, Jacobsen DJ, Donnelly JE, “Beverage Consumption Patterns in Elementary School Aged Children Across a Two-Year Period.” Journal of the American College of Nutrition, 2005 Apr;24(2):93- 8. PMID: 15798075. (abstract)

[9] Berkey CS, Rockett HR, Field AE, Gillman MW, Colditz GA. “Sugar-Added Beverages and Adolescent Weight Change.”Obes Res. 2004 May;12(5):778-88. PMID: 15166298. (abstract / article)

[10] W Wulaningsih, M Van Hemelrijck, K K Tsilidis, I Tzoulaki, C Patel and S Rohrmann. “Investigating nutrition and lifestyle factors as determinants of abdominal obesity: an environment-wide study.” International Journal of Obesity (2017) 41, 340–347; doi:10.1038/ijo.2016.203; published online 6 December 2016 (abstract / article)

[11] Susan E. Swithers, “Artificial sweeteners produce the counterintuitive effect of inducing metabolic derangements.” Trends Endocrinol Metab. 2013 Sep; 24(9): 431–441.

[12] Yang Q, “Gain Weight by ‘Going Diet?’ Artificial Sweeteners and the Neurobiology of Sugar Cravings.” Yale Journal of Biology and Medicine, 2010 Jun;83(2):101-8. PMID: 20589192. (article)

[13] Yang Q, “Gain Weight by ‘Going Diet?’ Artificial Sweeteners and the Neurobiology of Sugar Cravings.” Yale Journal of Biology and Medicine, 2010 Jun;83(2):101-8. PMID: 20589192. (article)

[14] Yang Q, “Gain Weight by ‘Going Diet?’ Artificial Sweeteners and the Neurobiology of Sugar Cravings.” Yale Journal of Biology and Medicine, 2010 Jun;83(2):101-8. PMID: 20589192. (article)

[15] Bleich SN, Wolfson JA, Vine S, Wang YC, “Diet-Beverage Consumption and Caloric Intake Among US Adults, Overall and by Body Weight.” American Journal of Public Health, January 16, 2014. 2014 Mar;104(3):e72-8. PMID: 24432876. (abstract / article)

[16] Fowler S, Williams K, Hazuda H, “Diet Soda Intake Is Associated with Long-Term Increases in Waist Circumference in a Biethnic Cohort of Older Adults: The San Antonio Longitudinal Study of Aging.” Journal of the American Geriatrics Society, March 17, 2015. (abstract / article)

[17] Suez J. et al., “Artificial Sweeteners Induce Glucose Intolerance by Altering the Gut Microbiota.” Nature, September 17, 2014. 2014 Oct 9;514(7521):181-6. PMID: 25231862 (abstract)

[18] Gul SS, Hamilton AR, Munoz AR, Phupitakphol T, Liu W, Hyoju SK, Economopoulos KP, Morrison S, Hu D, Zhang W, Gharedaghi MH, Huo H, Hamarneh SR, Hodin RA. “Inhibition of the gut enzyme intestinal alkaline phosphatase may explain how aspartame promotes glucose intolerance and obesity in mice.” Appl Physiol Nutr Metab. 2017 Jan;42(1):77-83. doi: 10.1139/apnm-2016-0346. Epub 2016 Nov 18. (abstract / article)

[19] Susan E. Swithers, “Artificial sweeteners produce the counterintuitive effect of inducing metabolic derangements.” Trends Endocrinol Metab. 2013 Sep; 24(9): 431–441. (article)

[20] Guy Fagherazzi, A Vilier, D Saes Sartorelli, M Lajous, B Balkau, F Clavel-Chapelon. “Consumption of artificially and sugar-sweetened beverages and incident type 2 diabetes in the Etude Epidémiologique auprès des femmes de la Mutuelle Générale de l’Education Nationale–European Prospective Investigation into Cancer and Nutrition cohort.” Am J Clin Nutr. 2013, Jan 30; doi: 10.3945/ ajcn.112.050997 ajcn.050997. (abstract/article)

[21] Suez J et al. “Artificial sweeteners induce glucose intolerance by altering the gut microbiota.” Nature. 2014 Oct 9;514(7521). PMID: 25231862. (abstract / article)

[22] Kuk JL, Brown RE. “Aspartame intake is associated with greater glucose intolerance in individuals with obesity.” Appl Physiol Nutr Metab. 2016 Jul;41(7):795-8. doi: 10.1139/apnm-2015-0675. Epub 2016 May 24. (abstract)

[23] Palmnäs MSA, Cowan TE, Bomhof MR, Su J, Reimer RA, Vogel HJ, et al. (2014) Low-Dose Aspartame Consumption Differentially Affects Gut Microbiota-Host Metabolic Interactions in the Diet-Induced Obese Rat. PLoS ONE 9(10): e109841. (article)

[24] Miller PE, Perez V, “Low-Calorie Sweeteners and Body Weight and Composition: a Meta-Analysis of Randomized Controlled Trials and Prospective Cohort Studies.” American Journal of Clinical Nutrition, June 18, 2014. 2014 Sep;100(3):765-77. PMID: 24944060. (abstract / article)

[25] Declan Butler, “Food Agency Denies Conflict-of-Interest Claim.” Nature, October 5, 2010. (article)

[26] Peters JC et al., “The Effects of Water and Non-Nutritive Sweetened Beverages on Weight Loss During a 12-Week Weight Loss Treatment Program.” Obesity, 2014 Jun;22(6):1415-21. PMID: 24862170. (abstract / article)

[27] Lesser LI, Ebbeling CB, Goozner M, Wypij D, Ludwig DS. “Relationship Between Funding Source and Conclusion Among Nutrition-Related Scientific Articles.” PLOS Medicine, 2007 Jan;4(1):e5. PMID: 17214504. (abstract / article)

Trump’s New CDC Pick Boosts Agency’s Ties To Coca Cola

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Posted on by Stacy Malkan

See also:

  • New York Times, by Sheila Kaplan, 7/22/2017: “New C.D.C. Chief Saw Coca-Cola as Ally in Obesity Fight”
  • Forbes, Part 2 by Rob Waters, “The Coca-Cola Network: Soda Giant Mines Connections with Officials and Scientists to Wield Influence”

By Rob Waters

Part 1 of 2 stories 

For many years, The Coca-Cola Company, the world’s largest seller of sugary drinks, has sought to influence health policy and public opinion by forging ties with influential scientists and officials, including at the nation’s top public health agency, the Centers for Disease Control and Prevention (CDC).

Now the Trump administration has appointed a new CDC chief, Dr. Brenda Fitzgerald, who, as Georgia public health commissioner for the past six years, partnered with Coke to run a program against child obesity. Coca-Cola KO +0.00% gave $1 million to Georgia SHAPE, which seeks to increase physical activity in schools but is silent about reducing soda consumption, even though studies have found that high sugar intake, especially in liquid form, is a driver of obesity and diabetes, as well as cancer and heart disease.

In a 2013 press conference, Fitzgerald praised Coke for its “generous award.” She wrote a commentary about the obesity epidemic for Coca-Cola’s website declaring the need to “get our students moving.” And in an interview with a local TV station, she made clear her priorities. Georgia SHAPE, she said, is “going to concentrate on what you should eat”—while saying nothing about what you shouldn’t.

The agency Fitzgerald will now run already had cozy relationships with Coca-Cola. These connections can be seen in emails that circulated between Coke executives, CDC officials and a network of people from universities and industry-backed organizations funded by companies including Coke, Nestlé, Mars Inc. and Mondelez, formerly known as Kraft. The emails, released by the CDC in response to public records requests submitted by U.S. Right to Know, are chatty, sometimes plaintive, often affectionate and occasionally angry and urgent.

In an October 2015 email, Barbara Bowman, a CDC official who has since resigned, offers her appreciation to former Coca-Cola executive Alex Malaspina for a recent dinner. “What a lovely time we had on Saturday nights, many thanks, Alex, for your hospitality.”

In another 2015 email to a group of scientists, all of whom have received research funding from Coca-Cola or other industry-backed organizations, Malaspina asks for “any ideas on how we can counteract” recommendations from a committee of experts advising the U.S. government. The committee wants the government to urge Americans to reduce their consumption of sugar, meat and sodium. In his email, Malaspina dismisses these suggestions as “not based on science.”

And in another note, Coca-Cola executive Rhona Applebaum writes to a CDC official and a Louisiana State University researcher who is leading a large study on child obesity. She has just learned that Mexico is declining to participate in the study because Coke is funding it, and she’s peeved. “So if good scientists take $$$ from Coke–what–they’re corrupted?” she writes.

‘Why is Coke talking to CDC?’

The emails provide a glimpse of the ways that Coca-Cola use connections forged with health officials and scientists to influence policy-makers and journalists. The efforts come at the expense of public health, according to academic researchers who questioned the appropriateness of contacts between Coke and CDC.

“Why is Coke talking to CDC at all? Why is there any line of communication?” asked Robert Lustig, a pediatric endocrinologist at the University of California San Francisco who researches the effects of sugar consumption on children and adults. “The contact is completely inappropriate and they’re obviously trying to use it to exert influence on a government agency.”

Many of the emails were not directly addressed to anyone at CDC, yet were turned over by the agency to comply with public records requests. This suggests some CDC officials were sent bcc:’s or blind copies.

The emails offer a look at the global network created by Malaspina, a former senior vice president of external affairs at Coca-Cola. The network includes:

  • The International Life Sciences Institute (ILSI), a global organization whose members, according to its website “are companies from the food, agricultural, chemical, pharmaceutical, and biotechnology and supporting industries.” Coca-Cola was among ILSI’s original funders and Malaspina was its founding president. A budget document obtained by US Right to Know suggests that Coca-Cola gave ILSI $167,000 in 2012 and 2013.
  • The International Food Information Council (IFIC), a Washington-based nonprofit supported by food companies and trade associations including Coca-Cola, the American Beverage Association, the Hershey Company and Cargill Inc. According to its website, IFIC works to “effectively communicate science-based information” about food and “helps journalists and bloggers writing about health, nutrition and food safety.”
  • An assortment of academic scientists with a history of conducting research sponsored by Coca-Cola or ILSI.

Malaspina, who remained involved with Coca-Cola and ILSI after leaving the soda company, emerges in the emails as a principal connecting node in the network. For example, after asking for advice on how to discredit the 2015 recommendations of the Dietary Guidelines Advisory Committee, he praises the Food Council’s efforts to influence reporters writing about them.

‘Coming Through for Industry’

The Council has just held a media call with 40 reporters to criticize the committee’s recommendations, which IFIC viewed as “demonizing” sugar, meat and potatoes. After the media call, IFIC representatives boasted in an internal memo that they’d influenced the coverage of a number of reporters. Malaspina receives a copy of the memo and forwards it to his colleagues at Coke and his contacts at the CDC.

“IFIC is coming through for industry,” Malaspina writes.

A spokeswoman for the CDC, Kathy Harben, said in an email that her agency “works with the private sector because public-private partnerships advance CDC’s mission of protecting Americans. CDC ensures that, when we engage with the private sector, we are good stewards of the funds entrusted to us and maintain our scientific integrity by participating in a conflict of interest review process that is intended to be both rigorous and transparent.”

Financial ties and questionable contacts between Coca-Cola, academic researchers and the CDC have been exposed in several reports in the past two years.

‘Energy Balance Network’

In 2015, the New York Times and later the Associated Press reported that Rhona Applebaum, Coke’s chief health and science officer, had orchestrated grants to the University of Colorado and the University of South Carolina to start a nonprofit group, the Global Energy Balance Network, that would “inject sanity and reason” into discussions about obesity.

The goal was to push the idea that weight gain is as much related to people’s inadequate physical activity as to their consumption of sugar and calories. After Coca-Cola’s funding was exposed, the energy balance network was disbanded and the University of Colorado announced it would return $1 million to Coke. Applebaum retired three months after the Times story.

Last year, Barbara Bowman announced her retirement from the CDC two days after US Right to Know reported that she had advised Malaspina on ways to influence the World Health Organization and its Director-General Margaret Chan. The WHO had just issued guidelines recommending greatly reduced consumption of sugar, and Malaspina considered these a “threat to our business.”

Other records obtained last year by US Right to Know show that Michael Pratt, senior advisor for global health in the CDC’s National Center for Chronic Disease Prevention and Health Promotion, had conducted research funded by Coca-Cola and been an advisor to ILSI.

‘We’ll Do Better’

In August 2015, two weeks after the Times story, Coca-Cola Chairman and Chief Executive Officer Muhtar Kent acknowledged in a Wall Street Journal op-ed titled “We’ll Do Better” that the company’s funding of scientific research had, in many cases, “served only to create more confusion and mistrust.” The company later disclosed that from 2010 to the end of last year, it had spent $138 million funding outside researchers and health programs and created a “transparency” website listing recipients of its funding.

Coca-Cola says it now supports the WHO recommendations that Malaspina wanted to discredit — that people limit their sugar intake to 10% of the calories they consume each day. “We’ve begun our journey towards that goal as we evolve our business strategy to become a total beverage company,” Coca-Cola spokeswoman Katherine Schermerhorn said in an email.

Coca-Cola also pledged to provide no more than 50% of the cost of any scientific research. Will that make a difference in the outcome of the studies? Coca-Cola critics are skeptical, noting that previous studies funded by Coke minimized the negative health impacts of sugar-sweetened or diet beverages. I’ll take a closer look tomorrow at some of the studies that Coke funded – and then passed on to its contacts at the CDC.

Rob Waters is a health and science writer based in Berkeley, California and an investigative reporter for US Right to Know. This story originally appeared in Forbes on July 10.

How Not to Drain the Swamp

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Posted on by Gary Ruskin

The guys in the C-suites sure must be laughing today. They pulled a fast one on the American public.

As the seating chart fills out for the incoming Trump administration, it becomes clear that Team Trump seeks to “drain the swamp” in Washington by putting the swamp’s corporate lobbyists in charge.

It’s party time for the corporate elite that really runs our nation.

The signs are legion.

Jeffrey Eisenach, who has worked as a consultant for Verizon and its trade association, is running the FCC transition, and will likely use his post to eviscerate Internet freedoms and bury Net Neutrality.

As our nation’s obesity epidemic continues on, what could be worse than installing a lobbyist for the American Beverage Association, Michael Torrey, to head up Trump’s U.S. Department of Agriculture transition team. Nevermind the 25,000 Americans who die each year due to overconsumption of sugary drinks.

Prominent climate change skeptic Myron Ebell, director of the Center for Energy and Environment at the corporate front group Competitive Enterprise Institute, is leading Trump’s EPA transition team, a slap in the face to all Americans who recoil at climate change, dirty air and poisoned water.

Two of the biggest winners will be billionaire industrialists Charles and David Koch, and their firm Koch Industries. At least two of their lobbyists have prominent places in the Trump transition.

Mike Catanzaro, who lobbies for the U.S. Chamber of Commerce, the American Chemistry Council and Koch Industries, is the honcho for Trump’s “energy independence” agenda.

Mike McKenna, who is in charge of the transition at the Department of Energy, lobbies for Dow Chemical and Koch Industries.

Doubtless Team Trump’s lobbyists are working on how to gut the key regulators, for example, carrying out Trump’s promise to undermine the “FDA Food Police,” which is supposed to keep our nation’s food system safe for all Americans. Try telling that to the one in six Americans who contract food poisoning each year.

According to some news outlets, venture capitalist Peter Thiel, is joining Trump’s transition team. Thiel is co-founder of Palantir Technologies, which played a key role in a corporate espionage scandal involving U.S. Chamber of Commerce plans to spy on unions and citizen groups.

Trump’s promise to “end our government corruption” by putting corporate lobbyists in charge is laughable. As is the idea of empowering Newt Gingrich, who left Congress with a record of contempt for law and House Rules on ethics and corruption, after being forced to pay a $300,000 fine for his congressional wrongdoing.

To be sure, Hillary Clinton has been no great friend of the consumers, public health or government watchdogs. Clinton has a well-honed reticence to taking on the corporations and trade associations who paid her mammoth speaking fee and filled her foundation coffers. Her victory would not have brought citizen movements to power, just as her husband’s did not.
One open question: How will Trump voters respond to — instead of draining the swamp — putting the swamp in charge of the swamp?

Trump voters ought to be mad — they just got sold out.

Gary Ruskin is co-director of U.S. Right to Know, a food industry watchdog group.  For 14 years, he directed the Congressional Accountability Project, which opposed corruption in Congress. You can follow him on Twitter at @garyruskin.

This article was first published in The Hill.

American Beverage Association — key facts

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Posted on by Gary Ruskin

Summary

* The American Beverage Association is a trade group for the soda, soft drink and junk food industries

* ABA was previously called the National Soft Drink Association

* Some U.S. soft drinks contained BVO, a flame retardant; ABA says “so is water!”

* While ABA defends use of a flame retardant in soda, Coke and Pepsi announced they would remove it from their products

* Downplayed risks of benzene discovered in soft drinks

* Referred to articles raising risks of artificial sweeteners as “internet myths”

* Bashed study showing link between caramel coloring and cancer, yet companies changed drink formulation shortly after study released

* One-third of Americans are obese, but the ABA wants to take another ten years before cutting calories in its products

* “The Masterminds Behind the Phony Anti-Soda Tax Coalitions”

* Fought disclosure of donors to anti-tax campaign

* Spent nearly $30 million on lobbying in 2009 and 2010

Previously Known as National Soft Drink Association

The American Beverage Association was founded in 1919 as the American Bottlers of Carbonated Beverages, and renamed the National Soft Drink Association in 1966.

The organization changed its name in 2004. [http://www.ameribev.org/about-aba/history/]

ABA Defends the Use of BVO Because Water is Also a Flame Retardant     

According to Environmental Health News, the use of brominated vegetable oil (BVO) in food has been banned in Europe and Japan.

Yet on its website, ABA defends use of BVO in soft drinks, even noting that while BVO is a flame retardant, “so is water!”

“For example, you may have heard, seen or read some media coverage of the ingredient brominated vegetable oil, or BVO for short. Some have reported that it is a flame retardant (so is water!), and unsafe for use in foods and beverages. Well, we wanted to make sure that our readers got the facts: BVO is an emulsifier which is used in some fruit-flavored beverages to improve the stability of the beverage by preventing some ingredients from separating. Readers can rest assured that our products are safe and our industry adheres to all government regulations.” [American Beverage Association website, ameribev.org, posted 8/18/14]

While ABA Defends Use of BVO, Coke and Pepsi Stopped Using It

In May 2014, USA Today reported that “Coca-Cola and PepsiCo said Monday they’re working to remove a controversial ingredient from all their drinks, including Mountain Dew, Fanta and Powerade.”

“The ingredient, called brominated vegetable oil, had been the target of petitions on Change.org by a Mississippi teenager who wanted it out of PepsiCo’s Gatorade and Coca-Cola’s Powerade. In her petitions, Sarah Kavanagh noted that the ingredient has been patented as a flame retardant and isn’t approved for use in Japan and the European Union.” [USA Today, 5/5/14]

ABA Downplayed Presence of Benzene Discovered in Soft Drinks

In 1990, and again in 2006, the ABA downplayed health risks from benzene discovered in soft drinks in both years.

“When small amounts of benzene, a known cancer-causing chemical, were found in some soft drinks 16 years ago, the Food and Drug Administration never told the public. That’s because the beverage industry told the government it would handle the problem, and the FDA thought the problem was solved. A decade and a half later, benzene has turned up again. The FDA has found levels in some soft drinks higher than what it found in 1990, and two to four times higher than what’s considered safe for drinking water. Both the FDA and the beverage industry said the amounts were small and that the problem didn’t appear to be widespread. ‘People shouldn’t overreact,’ said Kevin Keane, a spokesman for the American Beverage Association. ‘It’s a very small number of products and not major brands.’” [Philadelphia Inquirer, 3/4/06]

Benzene is a Known Human Carcinogen

Benzene is classified as a known carcinogen based on occupational studies in adults that demonstrated increased incidence of several types of leukemia in exposed adults. Benzene has also been shown to be genotoxic (cause damage to DNA) in experimental animal studies. The primary targets of benzene exposure in humans are the hematopoietic (blood cell-forming) system and the immune system.  [U.S. Environmental Protection Agency]

ABA Rejected Report Linking Caramel Color Ingredient to Cancer…

In March 2012, the ABA called a report from the Center for Science in the Public Interest linking soft drinks’ caramel coloring to cancer “outrageous.”

“Can drinking soda cause cancer? A report Monday from the U.S. consumer watchdog The Center for Science in the Public Interest (CSPI) said popular sodas contain high levels of a chemical that’s used to give cola its caramel coloring – and that chemical could raise a soda-drinkers’ cancer risk. … The American Beverage Association also slammed CSPI’s findings. It said in a statement, ‘This is nothing more than CSPI scare tactics, and their claims are outrageous. The science simply does not show that 4-MEI in foods or beverages is a threat to human health.’” [WLTX, 3/6/12]

… Then Coke and Pepsi Changed Formulation Shortly After Study

Despite ABA’s description of a study that linked caramel coloring with cancer as “ridiculous,” both Coke and Pepsi changed their drinks’ formulations shortly after its release.

“Coca-Cola and PepsiCo (PEP) are changing the way they make the caramel coloring used in their sodas as a result of a California law that mandates drinks containing a certain level of carcinogens bear a cancer warning label. The companies said the changes will be expanded nationally to streamline their manufacturing processes. They’ve already been made for drinks sold in California. The American Beverage Association, which represents the broader beverage industry, said its member companies will still use caramel coloring in certain products but that adjustments were made to meet California’s new standard.” [Associated Press, 3/8/12]

Talking Loud and Saying Nothing: ABA Promises 25 Percent Calorie Cut… by 2025

In 2014, the American Beverage Association pledged to cut sugary drink calories by 20 percent in 10 years through education, marketing and packaging. [Reuters, 9/23/14]

34.9% of Americans over 20 years of age are obese, according to the Journal of the American Medical Association.

ABA Says that Stories about Risks of Artificial Sweeteners Are Just “Internet Myths”

On a website aimed at dispelling what it sees as misconceptions about its products, the ABA refers to stories about the risks of artificial sweeteners as “internet myths.”

Foods and beverages use many types of low-calorie sweeteners. Despite some of the internet myths that may end up in your inbox, these low-calorie sweeteners are safe. In fact, they have been approved by regulatory agencies around the world, including the World Health Organization, U.S. Food and Drug Administration (FDA) and the European Food Safety Authority (EFSA), as safe for use in foods and beverages.” [ABA’s “Let’s Clear It Up” website, letsclearitup.org, accessed 12/20/14]

Called Harvard Study Linking Sugary Drinks to Obesity-Related Deaths “Sensationalism”

In March 2013, the ABA said that a new study linking consumption of sugary beverages to more than 180,000 annual obesity-related deaths worldwide amounted to “sensationalism.”

“Sugar-sweetened beverages are linked to more than 180,000 obesity-related deaths worldwide each year, according to new research presented this week at an American Heart Association conference. … Among the world’s 35 largest countries, Mexico had the highest death rates from sugary drinks, and Bangladesh had the lowest, according to the study. The United States ranked third. However, the American Beverage Association dismissed the research as ‘more about sensationalism than science.’” [CNN, 3/19/13]

Downplayed Yale Study Showing Ingestion of Fructose (Often Added to Soft Drinks) Promoted Overeating

In January 2013, the ABA downplayed the results of a Yale study showing that ingestion of fructose helped to promote overeating, calling for the findings to “be kept in perspective.”

“Ingesting fructose can lead to brain activity that promotes overeating, according to a recent study conducted by researchers at the Yale School of Medicine. The study, published Jan. 2 in the Journal of the American Medical Association, or JAMA, suggests that obesity is linked to consumption of fructose, a simple sugar found in foods containing high-fructose corn syrup. … Given the study’s limitations, the American Beverage Association downplayed the significance of the research findings, according to an email they sent to CBS News. ‘These findings should be kept in perspective,’ the ABA wrote. ‘The researchers gave 20 adults a beverage sweetened with either fructose or glucose — neither of which are found alone in any sweetened beverage.’” [Yale Daily News, 1/15/13]

“The Masterminds Behind the Phony Anti-Soda Tax Coalitions”

A 2012 column in the Huffington Post entitled, “The Masterminds Behind the Phony Anti-Soda Tax Coalitions” exposed the numerous front groups created by the American Beverage Association.

“The deep-pocketed American Beverage Association, which is funded by Coca-Cola, PepsiCo, Dr. Pepper/Snapple and others, has been successfully framing the sugary beverage tax issue across the nation with the help of astroturf coalitions created by Goddard Claussen/Goddard Gunster.” [Huffington Post, 7/3/12]

Among the projects highlighted on Goddard Gunster’s web page are:

NO ON QUESTION 2: STOP FORCED DEPOSITS
In a campaign one top Massachusetts pollster characterized as “a work of art,” Goddard Gunster delivered a 73% victory over bottle bill expansion proponents. See more here.

NO ON E: STOP UNFAIR BEVERAGE TAXES
In the days leading up to Election Day 2014, we helped remind voters that the last thing they needed was a tax that made San Francisco an even more expensive place to live and work. See more here.

NEW YORKERS FOR BEVERAGE CHOICES
With more than 600,000 members and nearly 4,000 businesses, New Yorkers for Beverage Choices is taking a stand for consumer freedom of choice. See more here.

NO ON “H” / NO ON “N” CALIFORNIA
In 2012, proposals to levy a penny-per-ounce tax on sugar-sweetened beverages popped up on ballots in both El Monte and Richmond, California. But by reaching out early to key Hispanic and African American communities, we helped ensure both measures were defeated by huge margins. See more here.

STOP THE TELLURIDE BEVERAGE TAX
With the help of our local Telluride business partners, Ballot Issue 2A, the Telluride beverage tax, was defeated by an overwhelming 69% of the vote.

AMERICAN BEVERAGE ASSOCIATION
With politicians pushing for new beverage taxes and bans across the country, it was time to take a stand for consumer freedom of choice and say, “Gimme a break!” Our 2013 campaign sent a clear message that Americans have the right to make their own food and beverage choices. View more here.

[http://goddardgunster.com/work]

ABA Spearheaded Super Bowl Ad for Front Group

In 2011 during the Super Bowl, the ABA ran an ad (via a group called Americans Against Food Taxes) that opposed taxes on food and soft drinks.

“Along with Doritos and Bud Lite commercials on Super Bowl Sunday, viewers in the Washington area saw a political ad against taxes on food and soft drinks.…First, some background on the group airing the ad, Americans Against Food Taxes. The group is spearheaded by the American Beverage Association, which represents the makers of sodas and other drinks. According to Advertising Age,  the American Beverage Association decided to form the coalition in June 2009, when the idea of taxing sodas and other sweet beverages was being considered as a way to fund the Democratic health care bill. The coalition includes dozens of members, including 7-Eleven, Inc., Burger King Corp., Domino’s Pizza, the Grocery Manufacturers Association, McDonalds, the National Association of Convenience Stores, Snack Food Association, the U.S. Chamber of Commerce and the Wendy’s/Arby’s Group, Inc.”  [Tampa Bay Times, 2/7/11]

ABA Front Group Successfully Sued to Block Disclosure of Funders in California

In September 2012, a federal judge blocked disclosure of the donors of the Community Coalition Against Beverage Taxes, a group funded by ABA aimed at blocking a one-cent sugary beverage tax.

“A federal judge in San Francisco on Friday blocked the city’s attempt to force a beverage industry-funded campaign group to comply with campaign-disclosure rules on its political mailers. The Community Coalition Against Beverage Taxes, which is funded by the American Beverage Association, has spent more than $350,000 in an effort to defeat Measure N, a November ballot measure that could force local businesses to pay a penny-per-ounce tax on sales of sugar-sweetened beverages. A companion measure advises the city to spend the estimated $3 million in annual revenues on recreation and anti-obesity programs.” [Contra Costa Times, 9/7/12]

Spent Nearly $10 Million Fighting Beverage Taxes in California in 2014

According to National Public Radio, the ABA spent nearly $10 million fighting referendums to impose a one or two cent tax on sugary beverages in some California cities.

“The measures, which voters will decide on Nov. 4, would impose a penny-per-ounce tax on sugary drinks in Berkeley and a two-cent-per-ounce tax in San Francisco. … Along Berkeley’s main streets and in the underground subways here, advertisements blasting the proposed soda tax are everywhere. The American Beverage Association, the soda industry’s lobbying group, has spent some $1.7 million fighting the measure in Berkeley and $7.7 million in San Francisco, according to campaign filings.” [National Public Radio, 10/27/14]

Deluged Washington State with $16.7 Million in Spending to Repeal Soda Tax in 2010

In 2010, the ABA spent a state-record $16.7 million to repeal the state’s two-cent soda tax.

“The American Beverage Association has poured a state-record $16.7 million of industry resources into the Initiative 1107 campaign to repeal Washington’s temporary two-cent tax on soda pop and a few other new taxes. … Yes on 1107 campaign spokeswoman Kathryn Stenger has said for months that the initiative would stop taxes recently enacted on ‘the grocery cart,’ which the campaign hammers home incessantly in its flood of ads. The campaign, which has spent $11.8 million, also claims the new sales tax on candy is confusing and arbitrary, because some similar products are treated dissimilarly.” [The Olympian, 10/23/10]

Fought Bottle Deposit Referendum in Massachusetts

In 2014, the ABA contributed $5 million to “No on Question 2: Stop Forced Deposits,” a group in Massachusetts trying to defeat the expansion of the state’s bottle deposit law.

“A coalition of opponents to a ballot initiative that would expand the state’s bottle deposit law released their first television ad Monday, funded by a $5 million donation from the American Beverage Association. … The opposition group, ‘No on Question 2: Stop Forced Deposits,’ is funded by the beverage and grocery industry and has far more money than the supporters of the ballot initiative. The American Beverage Association donated $5 million to the campaign. Stop and Shop gave another $300,000. The Springfield-based Big Y Foods gave $90,000.” [The Republican (Springfield, MA), 9/15/14]

Spent Millions Trying to Make Fee Hike Harder in California

In the 2010 election, the ABA contributed $2,450,000 to the “No on 25 Yes on 26” campaign. [National Institute on Money in State Politics, followthemoney.org, accessed 12/20/14]

Prop 25 Allowed Budget Passage by Simple Majority, Prop 26 Required Voter Approval on Fees

According to the Associated Press, passage of Prop 25 would allow the state budget to pass by a simple majority, while Prop 26 would make it more difficult to raise fees.

“Proposition 25 seeks to put an end to the stalemates by allowing the Legislature to pass a budget by a simple majority vote, instead of the current two-thirds threshold. … Proposition 26, which is being pushed by the California Chamber of Commerce and businesses, would make it harder for state and local governments to levy fees. Seeking to close loopholes allowing governments to disguise taxes as fees, supporters want to make fees subject to the same rules as taxes: two-thirds approval by the Legislature for state fees and voter approval for local fees.” [Associated Press, 10/1/08]

ABA Spent $18.9 Million on Lobbying in 2009 and $9.9 Million in 2010

According to OpenSecrets.org, the ABA spent $18,850,000 on federal lobbying in 2009, and another $9,910,000 in 2010. This marked a massive increase over its past expenditures, which did not top $1 million from 2003 to 2008.

In 2014, the American Beverage Association spent $890,000 on lobbying. [Center for Responsive Politics, openscrets.org, accessed 12/20/14]

Lobbying Centered on Preventing Beverage Tax from Becoming Method of Funding Obamacare

According to The Fiscal Times, the ABA’s lobbying efforts were aimed at preventing the creation of a federal tax on sugary beverages to partially fund Obamacare.

“2009 was both a successful and expensive year for the beverage lobby, which was victorious in crushing federal proposals to impose a federal excise tax on sugary drinks as a means of paying for a health care overhaul package. This nationally televised ad is from The American Beverage Association, which represents Coca-Cola Co., PepsiCo Inc. and Dr. Pepper Snapple. They spent at least $18 million on lobbying and millions more in campaign donations in 2009 in an effort to keep the government from becoming the nation’s food nanny.” [The Fiscal Times, 3/15/10]