ʻAʻole hōʻike nā mea kākau moʻolelo i nā kumuwaiwai i kākoʻo kālā ʻia e Coca-Cola: kahi hōʻike pōkole

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I ka wā o ka hoʻokolokolo a me ka hope 'opi o ka hui Coca-Cola mua Global Energy Balance Network, ka New York Times a hui pu Press ua ike kela Ua kākoʻo kālā ʻia nā polopeka nui e hana ana i nā pilikia momona. Na ka Coca-Cola Company.

ʻAʻole kēia wale kahi hōʻino olakino lehulehu. He mea paʻi puke pū kekahi ia.

Ua haʻi aku nā mea kākau moʻolelo i ʻelua mau loea i kēia manawa ma kahi o 30 mau manawa ma nā ʻatikala nūhou, ma hope o ka loaʻa ʻana o kā Coca-Cola kālā i nā polopeka, akā me ka ʻōlelo ʻole i kēlā kālā i kā lākou ʻatikala ʻO ka hapa nui o nā nūhou nāna i paʻi i kēia mau ʻatikala ka mea nui, e like me The New York Times, Washington Post, Los Angeles Times, USA I kēia lā, ʻo Boston Globe, The Atlantic Monthly, US News and World Report, Newsweek a me National Radio Radio.

He hakakā ia o ka hoihoi no nā polopeka e hana nei i nā pilikia momona e ʻae i ke kālā mai Coca-Cola. Aia kekahi mau hōʻike olakino nui i kēia manawa aia ka soda a me ka ʻoihana soda - a ʻo Coca-Cola a me PepsiCo - hapa kuleana no kā mākou lāhui's obesity maʻi, a hoʻonui i nā hanana o diabetes a Puʻuwai maʻi.

Inā lawe kahi polofesa i kālā mai kekahi o kēia mau hui soda, ʻo ia ka pōʻaiapili koʻikoʻi no kā lākou manaʻo e pili ana i ka momona, a hoʻowahāwahā nā mea nūpepa i kā lākou poʻe heluhelu ma ka hōʻike ʻole ʻana. Pono nā mea heluhelu e ʻike i ka mea e uku i nā kumuwaiwai e loiloi i ka pono a me nā hoʻokala o kēia mau kumuwaiwai.

ʻO ka hopena net o ka hoʻopiʻi ʻana i kēia mau polofesa me ka hōʻike ʻole ʻana i kā lākou kālā Coca-Cola e hoʻonui pono ʻole ai i ko lākou hilinaʻi, ʻoiai e hōʻemi ana i ka hilinaʻi o ke olakino lehulehu a me nā mea kākoʻo mea kūʻai aku.

ʻO kēia hōʻike pōkole e hōʻike nei i ka nūhou e hōʻike ana i nā alakaʻi ʻelua o ka hui mua o Coca-Cola ʻo Global Energy Balance Network: ʻo Professor James O. Hill lāua ʻo Steven N. Blair.

James O. Hill ia peresidena o ka Ikehu Uila Pūnaewele kaulike. He polofesa ʻo ia no nā pediatrics a me nā lāʻau lapaʻau ma ke Kulanui o Colorado, a ʻo ia ka luna o ko lākou Center no ka meaʻai kanaka. Wahi a Associated Press, Ua kākau pilikino ʻo Professor Hill i kahi luna ʻo Coca-Cola, "Makemake au e kōkua i kāu ʻoihana e hōʻalo i ke kiʻi o ka pilikia i ke ola o ka poʻe a hoʻi i ka ʻoihana e lawe mai i nā mea nui a leʻaleʻa iā lākou."

E like me ka New York Times, ʻO Coca-Cola "i ka makahiki i hala aku nei i hāʻawi ʻia kahi 'makana kālā palena ʻole' $ 1 miliona i ke Kulanui o Colorado Foundation ... ua ʻōlelo ke kulanui ua hāʻawi ʻo Coca-Cola i ke kālā 'no nā kumu o ke kālā' ka Global Energy Balance Network."

Wahi a hui pu Press, "Mai ka 2010, ua ʻōlelo ʻo Coke ua hāʻawi ʻia he $ 550,000 iā Hill i pili ʻole i ka hui [Global Energy Balance Network]. ʻO kahi ʻāpana nui o ia noiʻi ʻo ia a me nā mea ʻē aʻe i pili pū, akā uhi ʻia ke kiʻi i nā lilo huakaʻi a me nā uku no ka hoʻopaʻa ʻōlelo ʻana a me nā hana ʻē aʻe. "

ʻO Steven N. Blair ia ka pelekikena hope o ka Pūnaewele Uila Koʻo Honua. He loea ʻo ia ma ke Kula ʻo Arnold o ka Health Public, ma nā keʻena o ka ʻepekema hoʻoikaika kino a me ka epidemiology a me ka biostatistics ma ke Kulanui o South Carolina. Wahi a ka New York Times, i ka wā a Polofesa Blair e hoʻolaha nei i ka Global Energy Balance Network, ua hana hewa hewa ʻo ia: "ʻO ka hapa nui o ka nānā ʻana i ka pāpāho kaulana a i loko o nā nūpepa ʻepekema," Auē, ke ʻai nui nei lākou, ke ʻai nui nei, ke ʻai pū nei nō hoʻi. nui '- ka hōʻino ʻana i ka meaʻai wikiwiki, ka hōʻino ʻana i nā mea inu momona a pēlā aku.… ʻAʻohe maoli he hōʻike paʻa e pili ana i ka ʻoiaʻiʻo ke kumu. ”

E like me ka New York Times, "Kauka ʻo Dr. Ua loaʻa ʻo Blair ma mua o $ 3.5 miliona i ke kālā mai Coke no nā papahana noiʻi mai ka 2008. "

Eia ka papa inoa o nā ʻatikala he 30 i kākau ʻia ma hope o ka loaʻa ʻana o ke kālā mai kā Professor Hill a me Blair mai Coca-Cola (ma hope o Ianuali 1, 2011 no Hill, a me Ianuali 1, 2009 no Blair) kahi i hōʻike ʻole ai nā mea nūpepa i ka loaʻa kālā ʻana o Profes Hill a me Blair. na Coca-Cola.

  1. Los Angeles Times: Nā ʻanuʻu, Manawa, Kahi mamao: Eia naʻe i ana ʻia, hiki i ka hele wāwae ke hiki i nā pahuhopu olakino. Na Mary MacVean, Kepakemapa 6, 2013.
  2. Los Angeles Times: Hoʻonāhewa ʻia ka palapala "Fed Up" Documentary no ka momona o ʻAmelika ma ka ʻoihana Mea ʻai. Na Mary MacVean, Mei 9, 2014.
  3. Los Angeles Times: ʻIke ʻia nā helu o ka nui o ka momona ma US. Na Shari Roan, Ianuali 17, 2012.
  4. Los Angeles Times: ʻO Halloween's Dilemma: Kāpena vs. Nā mālama olakino. Na Karen Ravn, ʻOkakopa 31, 2011.
  5. Los Angeles Times: ʻO kaʻauʻau ʻana me ka Fittest? Na Judy Foreman, Iulai 19, 2010.
  6. Los Angeles Times: E neʻe mau, ʻaʻole naʻe. Na Jeannine Stein, Iulai 13, 2009.
  7. Los Angeles Times: Ke hoʻāʻo nei nā kūlanakauhale e ʻokiʻoki i ka momona me nā papahana hoʻoliʻiliʻi kaumaha. Na Karen Ravn, Ianuali 31, 2011.
  8. USA I kēia lā: Ka hoʻomaha loa: nā uku o kahi ola ola. Na Nanci Hellmich, ʻApelila 16, 2015.
  9. USA I kēia lā: ʻAʻole hiki ke hōʻemi ʻia ke kaupaona hoʻoliʻiliʻi Holiday. Na Nanci Hellmich, Kekemapa 2, 2013.
  10. USA I kēia lā: Flex kou Metabolism a hoʻoheheʻe i nā paona. Na Nanci Hellmich, ʻAukake 19, 2013.
  11. USA I kēia lā: ʻO Adidas MiCoach, Nike +, Nā Pūnaewele Sensor e Hoʻolālā i ka poʻe. Na Janice Lloyd, Ianuali 27, 2010.
  12. USA I kēia lā: Ke hakakā nei nā ʻAmelika i ka momona, akā ua kūʻē ʻia nā kumu kūʻē iā lākou. Na Nanci Hellmich, Nowemapa 5, 2012.
  13. Radio Public National (NPR): Pehea mākou e mālama ai i ka meaʻai ma ka home i hiki ke hoʻopili ʻia i ka nui o kā mākou ʻai. Na Angus Chen, Mei 19, 2015.
  14. Radio Public National (NPR): ʻImi nā haʻawina hoʻoikaika kino i nā nūhou maikaʻi no nā kine. Na Allison Aubrey, Kepakemapa 5, 2009.
  15. Radio Public National (NPR): Noho i nā lā āpau: ʻoi aku ka maikaʻi ma mua o kou noʻonoʻo ʻana. Na Patti Neighmond, ʻApelila 25, 2011.
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  18. Poepoe honua ʻo Boston: Makemake e kiʻi i ke kinona? E neʻe wale! Na Gareth Cook, Ianuali 22, 2012.
  19. Poepoe honua ʻo Boston: Nā Papa Ola. Na Deborah Kotz, Iune 27, 2011.
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  23. Newsweek: ʻO Viagra ka Pila Lilo Kaumaha Hou? Na Trevor Butterworth, Ianuali 29, 2013.
  24. ʻO ka Atlantik Mahina: ʻO ka Manaʻo Kūpono. Na David H. Freedman, Iune 2012.
  25. Ka New York Times: Ke kīloi ʻana i ka papaʻai a me ka ʻapo ʻana i ka momona. Na Mandy Katz, Iulai 15, 2009.
  26. Wakinekona Post: Hiki ke kūpono a momona? Na Rachael Rattner a me Live Science, Kekemapa 16, 2013.
  27. Associated Press (AP): ʻ Slelo ke aʻo ʻana ʻoiai kahi risky kahi momona. Na Stephanie Nano, Kekemapa 1, 2010.
  28. ʻO Denver Post: ʻO ka hakakā ʻana i ka momona ma nā ʻaoʻao he nui e kōkua i ke ʻano huli i Colorado. Na Ally Marotti, ʻAukake 7, 2013.
  29. ʻO Charleston Post a me ka ʻelele: Loulou Study Loiloi i ka hana. Na David Slade, Mei 28, 2011.
  30. ʻO Peoria Journal-Star: ʻO ke ʻano noho kūmau kahi pilikia olakino e pono ai e kamaʻilio ʻia i nā makahiki āpau. Na Steve Tarter, Iulai 24, 2015.

No ke aha i hōʻike ʻole ai ka nui o nā mea kūkala nūhou a me nā nūhou i ka hakakā o ka hoihoi o kēia mau polofesa koʻikoʻi ʻelua?

Pehea e hiki ai iā mākou ke pale i nā hāʻule nūhou like ʻole i ka wā e hiki mai ana. Maopopo hoʻokahi pane: pono ke kiaʻi nā mea kūkala nūhou a me nā luna hoʻoponopono no nā polopeka i loaʻa kālā i nā ʻoihana e kū nei ma ke ʻano he loea hoʻopuka akā ke hana nei lākou ma ke ʻano he waha waha no nā ʻoihana meaʻai e like me Coca-Cola.

ʻO ka poʻe heluhelu hoʻi, e makaʻala i kekahi mau nūhou mana e hōʻike ʻole i nā hakakā o kā lākou kumuwaiwai, kahi e hoʻoliʻiliʻi a kūpono ʻole ai kā lākou uhi ʻana i nā pilikia o ka meaʻai a me ka mahiʻai. Hāʻawi ia i nā mea heluhelu i kahi kumu kūpono e kānalua ai i kekahi ka hoʻolaha pāpāho nui o nā pilikia meaʻai a me nā mahiʻai ma muli o nā ʻoihana pro-ʻoihana i loko i kekahi manawa.

I Nowemapa, ua kākau mākou i kahi hōʻike like e pili ana i ka pehea o ka poʻe nūpepa ʻaʻole i hōʻike i ka pilina o nā kumuwaiwai i ka pilikua Monsmanical. Hōʻike kēia mau hōʻike ʻelua i ka pilikia like: nā kālaiʻike i ʻike ʻia ma ka pāpāho ma ke ʻano he kūʻokoʻa i ka wā e lawe maoli nei lākou i ke kālā mai nā ʻoihana e hoʻolaha i kekahi mau manaʻo. He kuleana ko ka poʻe kākau moʻolelo e ʻike a hōʻike inā e hana ana kā lākou kumuwaiwai ma ka ʻaoʻao o ka ʻoihana.