Hoʻopiʻi kā CDC New CDC koho i nā pilina paʻa iā Coca Cola

Print enamel Share Tweet

E nānā i kekahi:

  • New York Times, na Sheila Kaplan, 7/22/2017: "Uaʻike ke Aliʻi CDC hou iā Coca-Cola ma ke ʻano he Ally i ka hakakā ʻo Obesity"
  • Forbes, ʻĀpana 2 na Rob Waters, "ʻO ka Coca-Cola Network: ʻo Soda Giant Mines e pili ana me nā luna a me nā ʻepekema e hoʻopili i ka hopena"

Na Rob Waters

Mahele 1 o nā moʻolelo 2 

No nā makahiki he nui, ua ʻimi ʻo The Coca-Cola Company, ka mea kūʻai aku i nā mea inu momona nui loa o ka honua, e hoʻohuli i ke kulekele olakino a me ka manaʻo o ka lehulehu ma o ka hoʻopaʻa ʻana i nā pilina me nā ʻepekema koʻikoʻi a me nā luna, e like me ke keʻena olakino olakino lehulehu o ka ʻāina, nā Centers for Disease Control a me ka Kāohi (CDC).

I kēia manawa ua loaʻa i ke keʻena ʻo Trump ua koho ʻia i aliʻi CDC hou, ʻO Kauka Brenda Fitzgerald, ka mea, ma ke ʻano he komikina olakino lehulehu no Georgia no ʻeono mau makahiki i hala, i hana pū me Coke e holo i kahi papahana e kūʻē i ka momona o nā keiki. ʻO Coca-Cola KO + 0.00% hāʻawi he $ 1 miliona iā SOPA KUMU, ka mea e ʻimi nei e hoʻonui i ka hoʻoikaika kino i nā kula akā hāmau e pili ana i ka hōʻemi ʻana i ka inu soda, ʻoiai ua ʻike ʻia e nā noiʻi he nui ke kō ʻana o ke kō, ʻo ia hoʻi ma ke ʻano wai, he mea kalaiwa ia no ka momona a me ka maʻi kō, a me ka maʻi ʻaʻai a me nā maʻi puʻuwai.

Ma kahi hālāwai kūkā nūhou 2013, ua hoʻomaikaʻi ʻo Fitzgerald iā Coke no kāna “makana hāʻawi manawaleʻa. ” Ua kākau ʻo ia i commentary e pili ana i ke ahulau obesity no kā Coca-Cola pūnaewele e hōʻike nei i ka pono e "hoʻoneʻe i kā mākou haumāna." A i kahi nīnauele me a kahua kīwī kūloko, ua wehewehe ʻo ia i kāna mau mea nui. ʻO Georgia SHAPE, i ʻōlelo ʻo ia, "e noʻonoʻo ana i ka mea āu e ʻai ai" -ʻoiai ʻaʻole e ʻōlelo iki e pili ana i ka mea pono ʻole.

E holo ʻē aʻe ke keʻena ʻo Fitzgerald i nā pilina ʻoluʻolu me Coca-Cola. Hiki ke ʻike ʻia kēia mau pilina i loko o nā leka uila i hoʻolaha ʻia ma waena o nā luna o Coke, nā luna o ka CDC a me kahi pūnaewele o nā poʻe mai nā kula nui a me nā ʻoihana i kākoʻo ʻia e nā ʻoihana me Coke, Nestlé, Mars Inc. a me Mondelez, i ʻike ʻia ma mua ʻo Kraft. ʻO nā leka uila, i hoʻokuʻu ʻia e ka CDC no ka pane ʻana i nā noi a nā lehulehu i waiho ʻia e US Right to Know, he kamaʻilio, kekahi manawa maʻalahi, aloha pinepine a huhū a makemake pinepine hoʻi.

i ka ʻOkakopa 2015 leka uila, Barbara Bowman, kahi luna CDC i haʻalele mai ia manawa, hāʻawi i kāna mahalo i ka luna mua o Coca-Cola ʻo Alex Malaspina no kahi ʻaina ahiahi hou. "He manawa maikaʻi loa kā mākou i nā pō Pōʻaono, mahalo nui, e Alex, no kou hoʻokipa."

Ma kahi leka uila 2015 ʻē aʻe i kahi hui ʻepekema, ua loaʻa i nā poʻe āpau nā kālā noiʻi mai Coca-Cola a i ʻole nā ​​hui ʻē aʻe i kākoʻo ʻia me nā ʻoihana, noi ʻo Malaspina no "nā manaʻo e pili ana pehea e hiki ai iā mākou ke pale" i nā ʻōlelo aʻoaʻo a ke kōmike o ka poʻe loea e aʻoaʻo nei i ke aupuni US. . Makemake ke kōmike i ke aupuni e koi aku i nā poʻe ʻAmelika e hōʻemi i kā lākou ʻai ʻana i ke kō, ka ʻiʻo a me ka sodium. Ma kāna leka uila, ua hoʻokuʻu ʻo Malaspina i kēia mau manaʻo "ʻaʻole hoʻokumu ʻia i ka ʻepekema."

A iloko palapala ʻē aʻe, Kākau ʻo Coca-Cola Rhona Applebaum i kahi luna o ka CDC a me kahi kanaka noiʻi University of Louisiana State e alakaʻi nei i kahi noi nui e pili ana i ka momona o nā keiki. Ua aʻo wale ʻo ia e hōʻole ana ʻo Mekiko e komo i ke aʻo ʻana ma muli o ke kālā ʻana a Coke iā ia, a ua pee ʻo ia. "No laila inā lawe nā ʻepekema maikaʻi i $$$ mai Coke – he aha – ua hana hewa lākou?" kākau ʻo ia.

'No ke aha ʻo Coke e kamaʻilio nei me CDC?'

Hāʻawi nā leka uila i kahi ʻano o nā ala a Coca-Cola e hoʻohana ai i nā pilina me nā luna olakino a me nā ʻepekema e hoʻohuli i nā mea hana politika a me nā mea nūpepa. Loaʻa nā hana i ke kumu kūʻai o ke olakino lehulehu, e like me ka mea noiʻi noiʻi i nīnau i ka pono o nā pilina ma waena o Coke a me CDC.

"No ke aha ʻo Coke e kamaʻilio pū ana me CDC? No ke aha kekahi laina o ke kamaʻilio ʻana? ” i nīnau aku ai ʻo Robert Lustig, he endocrinologist pediatric ma ke Kulanui o Kaleponi ʻo Kapalakiko nāna i noiʻi i nā hopena o ke kō i nā keiki a me nā mākua. "Kūpono ʻole ka launa ʻana a maopopo ke hoʻāʻo nei lākou e hoʻohana ia mea e hoʻokau i ka mana ma luna o kahi keʻena aupuni."

ʻO ka hapa nui o nā leka uila ʻaʻole i kamaʻilio pololei ʻia i kekahi ma CDC, akā ua hoʻohuli ʻia e ka ʻoihana e hoʻolohe i nā noi palapala lehulehu. Hōʻike kēia i kekahi mau luna o ka CDC i hoʻouna ʻia i bcc: nā kope makapō paha.

Hāʻawi nā leka uila i kahi nānā i ka pūnaewele puni honua i hoʻokumu ʻia e Malaspina, kahi pelekikena hope poʻokela o nā ʻoihana kūwaho ma Coca-Cola. Aia i loko o ka pūnaewele:

  • ʻO ka International Life Science Institute (ILSI), kahi hui honua nona nā lālā, e like me kona pūnaewele "ʻO nā hui mai ka meaʻai, nā mahiʻai, nā kemika, nā lāʻau lapaʻau, a me nā biotechnology a me nā ʻoihana kākoʻo." ʻO Coca-Cola i waena o nā kumu waiwai kālā o ILSI a ʻo Malaspina kona pelekikena hoʻokumu. A palapala moʻohelu kālā i loaʻa e US Right to Know e ʻōlelo nei ua hāʻawi ʻo Coca-Cola iā ILSI $ 167,000 ma 2012 a me 2013.
  • ʻO ka International Food Information Council (IFIC), kahi pono ʻole ʻo Wakinekona i kākoʻo ʻia e nā ʻoihana meaʻai a me nā hui kālepa e like me Coca-Cola, ka American Beverage Association, ka Hershey Company a me Cargill Inc. Wahi a kāna pūnaewele, hana ʻo IFIC e "kamaʻilio kūpono i ka ʻepekema. -ʻikepili pili "e pili ana i ka meaʻai a" kōkua i ka poʻe nūpepa a me nā mea nūpepa e kākau e pili ana i ke olakino, meaʻai a me ka palekana o ka meaʻai. "
  • Kahi hui o nā ʻepekema ʻepekema me kahi mōʻaukala o ka mālama ʻana i nā noiʻi i kākoʻo ʻia e Coca-Cola a i ʻole ILSI.

ʻO Malaspina, ka mea i pili mau me Coca-Cola a me ILSI ma hope o ka haʻalele ʻana i ka ʻoihana soda, puka i loko o nā leka uila ma ke ʻano he kumu nui e hoʻopili ana i ka pūnaewele. ʻO kahi laʻana, ma hope o ke noi ʻana i ka ʻōlelo aʻoaʻo no ka hōʻino ʻana i ka Nā'ōleloʻo 2015 o ke Kōmike aʻoaʻo aʻoaʻo alakaʻi, mahalo ʻo ia i ka hana a ka ʻAha ʻAi Meaʻai e hoʻohuli i ka poʻe kākau moʻolelo e pili ana iā lākou.

'E hele mai ana no ka ʻoihana'

Ua kāhea wale aku ka ʻAha Kūkā me kahi mau nūpepa 40 e hōʻino i nā ʻōlelo a ke kōmike, a IFIC i nānā aku ai he "hoʻomāinoino" ʻana i ke kō, ka ʻiʻo a me kaʻuala. Ma hope o ke kāhea ʻana o ka pāpāho, ua kaena nā lunamakaʻāinana IFIC i kahi memo kūloko e pili ana i ka uhi ʻana o kekahi mau nūpepa. Loaʻa iā Malaspina kahi kope o ka memo a hāʻawi i mua i kāna mau hoapili ma Coke a me kāna mau pilina ma ka CDC.

"Ke hele mai nei ʻo IFIC no ka ʻoihana," kākau ʻo Malaspina.

Ua haʻi ʻia kahi mea haʻi ʻōlelo no ka CDC, ʻo Kathy Harben, i loko o kahi leka uila e hana pū ana kāna ʻoihana me nā ʻāpana pilikino no ka mea ʻo nā hui lehulehu-pilikino e holomua i ka misiona a CDC no ka pale ʻana i nā ʻAmelika. Mālama ʻo CDC, ke hana pū mākou me nā lālā pilikino, he puʻukū maikaʻi mākou no nā kālā i hāʻawi ʻia iā mākou a mālama i kā mākou ʻepekema kūpaʻa ma ke komo ʻana i kahi hakakā o ke kaʻina loiloi hoihoi manaʻo ʻia e ikaika a mālamalama hoʻi ia. ”

Ua hōʻike ʻia nā pili kālā a me nā pilina kānalua ma waena o Coca-Cola, nā mea noiʻi kālaiʻike a me ka CDC i nā hōʻike he nui i nā makahiki ʻelua i hala.

'Pūnaewele Balance Energy'

I ka 2015, ka New York Times a ma hope ka Associated Press ua hōʻike ʻo Rhona Applebaum, ka luna olakino a me ka ʻepekema nui o Coke, i hoʻonohonoho i nā hāʻawi i ke Kulanui o Colorado a me ke Kulanui o South Carolina e hoʻomaka i kahi hui nonprofit, ka Global Energy Balance Network, ka mea e "hoʻopili i ka noʻonoʻo a me ke kumu" i nā kūkākūkā e pili ana i ka momona.

ʻO ka pahuhopu ka pahu ʻana i ka manaʻo ʻo ka loaʻa ʻana o ke kaupaona ka mea pili i ka lawa ʻole o ka hana kino a ka poʻe e like me kā lākou ʻai ʻana i ke kō a me nā calorie. Ma hope o ka hōʻike ʻia ʻana o kā Coca-Cola kālā, ua hemo ka pūnaewele hoʻoliʻiliʻi ikehu a ua hoʻolaha ke Kulanui o Colorado e hoʻihoʻi ʻia he $ 1 miliona iā Coke. Ua hoʻomaha ʻo Applebaum ʻekolu mau mahina ma hope o ka moʻolelo Times.

I ka makahiki i hala, ʻo Barbara Bowman kūkala i kona hoʻomaha loa mai ka CDC i ʻelua mau lā ma hope o ka hōʻike ʻana a US Right to Know ua aʻo ʻo ia iā Malaspina e pili ana i nā ala e hoʻohuli ai i ka World Health Organization a me kāna Luna Hoʻokele-General ʻo Margaret Chan. ʻO ka WHO i hoʻopuka aku nei kulekele ke koi nei i ka hōʻemi loa ʻana i ke kō, a ua manaʻo ʻo Malaspina i kēia mau mea he "hoʻoweliweli i kā mākou ʻoihana."

ʻO nā moʻolelo ʻē aʻe i loaʻa i ka makahiki i hala e US Right to Know e hōʻike ana ʻo Michael Pratt, he kākāʻōlelo no ka olakino honua ma ka CDC's National Center for Chronic Disease Prevention and Health Promotional, ua alakaʻi i ka noiʻi i kākoʻo kālā ʻia e Coca-Cola a he kākāʻōlelo no ILSI.

'E ʻoi aku kā mākou hana'

I ʻAukake 2015, ʻelua mau pule ma hope o ka moʻolelo Times, ʻo ka Luna Hoʻokele ʻo Coca-Cola a me ka luna nui ʻo Muhtar Kent ʻae ʻia i loko o kahi Wall Street Journal op-ed i kapa ʻia ʻo "E Hana Maikaʻi ʻOi" ʻo kā ke kālā kālā kālā a ka ʻimi noiʻi ʻepekema, i nā manawa he nui, "lawelawe wale ai e huikau a hilinaʻi ʻole hoʻi." Ua hōʻike ka hui ma hope mai ka 2010 a hiki i ka hopena o ka makahiki i hala, ua hoʻolilo ʻia he $ 138 miliona i ke kālā ma waho o nā mea noiʻi a me nā papahana olakino a hana i kahi “mäliko”Ka papa inoa pūnaewele i nā mea e loaʻa ana i kāna kālā.

Ua ʻōlelo ʻo Coca-Cola Kākoʻo ʻo ia i kēia manawa i nā ʻōlelo a ka WHO i makemake ai ʻo Malaspina e hōʻino - e kaupalena ka poʻe i kā lākou lawe ʻana i ke kō i 10% o nā calorie a lākou e ʻai ai i kēlā me kēia lā. "Ua hoʻomaka mākou i kā mākou huakaʻi i kēlā pahuhopu ke hoʻomohala i kā mākou papa hana ʻoihana e lilo i hui inu inu piha," i ʻōlelo ai ka mea haʻi ʻōlelo a Coca-Cola, ʻo Katherine Schermerhorn, i kahi leka uila.

Ua hoʻohiki ʻo Coca-Cola e hāʻawi i kahi ʻoi aku ma mua o 50% o ke kumukūʻai o nā noiʻi ʻepekema. E hoʻololi paha kēlā i ka hopena o nā noi? Kūpono nā mea loiloi ʻo Coca-Cola, ke hoʻomaopopo ʻana i nā haʻawina i mālama mua ʻia e Coke i hōʻemi i nā hopena olakino maikaʻi ʻole o nā kō a me nā mea inuʻai. E nānā pono ana au i ka lā ʻapōpō ma kekahi o nā haʻawina a Coke i kālā ai - a laila hāʻawi ʻia i kāna mau pilina ma ka CDC.

ʻO Rob Waters kahi mea kākau olakino a ʻepekema hoʻi i hoʻokumu ʻia ma Berkeley, Kaleponi a me kahi mea noiʻi noiʻi no US Right to Know. Ua puka mua kēia moʻolelo i Forbes ma Iulai 10.